belVita launches new promotion with ‘epic’ prizes
Pots & Co. desserts moves to glass pots alongside brand refresh
Mr Kipling reveals new treat in time for Hallowe’en
Pladis unveils £2.5m summer campaign for Carr’s
pladis expands ‘lighter’ offering with McVitie’s Digestive Wholesense
Millennials and Gen-Zs led by freshly baked aroma to in-store bakeries
LU ropes in TV presenter Fred Sirieix for first UK campaign
Go Ahead Fruit Slices range gets non-HFSS recipe
Shareable, hyper-visual & branded bakery to succeed in 2022 – Rich’s
Premier Foods launches non-HFSS ‘Deliciously Good’ Mr Kipling cake range
Nisa retailers given tea-break box to brew up sales
McVitie’s expands portfolio with lighter version of Rich Tea