belVita launches new promotion with ‘epic’ prizes Â
Pots & Co. desserts moves to glass pots alongside brand refresh
Mr Kipling reveals new treat in time for Hallowe’en
Pladis unveils £2.5m summer campaign for Carr’s
pladis expands ‘lighter’ offering with McVitie’s Digestive Wholesense
Millennials and Gen-Zs led by freshly baked aroma to in-store bakeries
LU ropes in TV presenter Fred Sirieix for first UK campaign
Go Ahead Fruit Slices range gets non-HFSS recipe
Shareable, hyper-visual & branded bakery to succeed in 2022 – Rich’s
Premier Foods launches non-HFSS ‘Deliciously Good’ Mr Kipling cake range
Nisa retailers given tea-break box to brew up sales
McVitie’s expands portfolio with lighter version of Rich Tea
Go Ahead Fruit & Oat Bakes get new non-HFSS recipe Â
pladis adds new flavour to McVitie’s Club
The Artful Baker appoints RH Amar
Renowned French biscuit brand, LU, to launch in the UK
McVitie’s relaunches Jaffa Cakes Lemon & Lime flavour
Country Choice reveals Christmas range