Jacqueline Makin, Senior Brand Manager for Purdey’s Natural Energy Drink at Britvic, tells us about the healthily expanding functional wellness market and why the well-established and now thoroughly refreshed brand, Purdey’s, is a market leader – and perfect for convenience.
Founded in 1985, the magazine was launched to not only support the burgeoning Asian retail sector but to also help manufacturers and suppliers communicate with Asian retailers who had come to dominate the sector.
