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Company News Crime Charity Stores Legislation Post Office Industry Reports Supermarket Sustainability Tech & Services Wholesale

Alcohol Ambient Bakery Confectionery Chilled Savoury Snack Dairy and Alternative Food and Beverages to Go Frozen Grocery Health and Beauty Household Low and No alcohol Soft Drink Tobacco Vape and Next-Gen Nicotine

Product Feature News Feature Guest Column Retail Corner

Big Interview Me and My Brand Me and My Store

About Us Digital Editions Features List Contact Us Advertise

About Us Testimonials Digital Editions Features List Contact Us Advertise

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formula 1

formula 1

Wilkinson Sword Williams F1 partnership

Image: Edgewell Personal Care

Wilkinson Sword partners with Atlassian Williams F1 team

Jan 29, 2026

KitKat Formula 1 Chocolate Car

KitKat launches Formula 1-inspired chocolate car as official F1 partnership begins

15 January

ZYN nicotine pouches

ZYN to feature on Ferrari F1 cars as PMI expands partnership

04 December 2025

Heineken

Heineken extends F1 partnership, launches sport’s first ‘season ticket’

05 November 2025

Recent

Heineken 0.0 leads Formula 1 fans shift to alcohol-free drinks and responsible consumption

One in four sports fans cutting back on alcohol, Heineken study finds

Jul 08, 2025

Monster Zero Sugar energy drink with Lando Norris in Melon Yuzu flavour

Lando Norris Zero Sugar: Monster launches new drink

May 19, 2025

Barilla pasta served in Formula 1 Paddock Club with F1 cars in background

Barilla becomes Formula 1’s official pasta partner

Apr 11, 2025

Peroni Nastro Azzurro 0.0% enters second year of partnership with Scuderia Ferrari HP

Mar 12, 2025

KitKat F1 partnership

KitKat becomes the official chocolate bar of Formula1

Nov 11, 2024

SPAR Scotland holds Red Bull Formula 1 event

SPAR Scotland holds Red Bull Formula 1 event

Mar 15, 2022

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