CARL COURT/AFP via Getty Images Industry News Strike action at Diageo threatens drinks supply Pooja ShrivastavaSep 18, 2026
Industry News Diageo to double Guinness production as ‘Drastic Dave’ unveils turnaround plan Pooja Shrivastava08 August
Editorial The evolving spirits scene: Trends and opportunities retailers can’t miss Andy Marino24 April 2025
Alcohol Smirnoff brings in Troye Sivan as ‘Chief Vibes Officer’ in new global campaign Kiran PaulNov 20, 2024
Product News Smirnoff launches new campaign promoting accessibility, inclusion, social connections Andy MarinoNov 30, 2023
Industry News Diageo and Smirnoff launch new festive period responsible drinking campaign Andy MarinoNov 21, 2022
Industry News Smirnoff adds ‘Mango & Passionfruit Twist’ RTD to its flavoured-vodka portfolio Andy MarinoSep 05, 2022
Product News Smirnoff expands flavoured range with new Raspberry Crush and Lemonade RTD Kiran PaulMar 17, 2022
Product News Diageo announces latest Smirnoff innovation: ‘Mango & Passionfruit Twist’ Andy MarinoNov 03, 2021
