Coca-Cola Europacific Partners (CCEP) has launched a new mobile app for its MyCCEP.com customer portal, giving convenience retailers greater flexibility to manage their soft drinks range from anywhere.
The MyCCEP platform is already used by thousands of customers as a digital one-stop shop for ordering, accessing offers and business support. According to CCEP, 72 per cent of users say the portal helps grow their business, while 79 per cent agree it makes working with the supplier easier.
The new app responds to demand from retailers, with CCEP’s research showing that 38 per cent of users wanted a mobile version to enhance their experience.
The app includes the core features of the existing portal, including online ordering, exclusive offers, digital downloads, insights and training content. It also enables retailers to report equipment issues directly from the shop floor, which CCEP says will help save time and minimise disruption.
“The launch of the MyCCEP app is an exciting step forward in how we support our customers. It puts the full power of our engaging one-stop shop into the palm of their hands, making it refreshingly easy to do business with us, wherever our customers are,” Karen Yates-Hills, vice-president, field sales GB at CCEP, said.
“This is part of our ongoing investment in commercial technology – and a key step in our journey to become the world’s most digitised bottler. It’s designed to deliver great service and help our customers grow. I’d encourage all eligible customers to download the app today and see the real difference it can make to their business.”
CCEP added that further app-exclusive updates, bringing new tools and enhanced functionality, will be introduced in future, as it continues to expand its digital support for retailers.
Eligible customers can access download links via MyCCEP.com.