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Company News Crime Charity Stores Legislation Post Office Industry Reports Supermarket Sustainability Tech & Services Wholesale

Alcohol Ambient Bakery Confectionery Chilled Savoury Snack Dairy and Alternative Food and Beverages to Go Frozen Grocery Health and Beauty Household Low and No alcohol Soft Drink Tobacco Vape and Next-Gen Nicotine

Product Feature News Feature Guest Column Retail Corner

Big Interview Me and My Brand Me and My Store

About Us Digital Editions Features List Contact Us Advertise

About Us Testimonials Digital Editions Features List Contact Us Advertise

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irn bru

Irn Bru

Scottish

Image: AG Barr

IRN-BRU invests £8m, revives ‘Made in Scotland from Girders’ campaign

Jul 21, 2026

Bestway Group

Bestway Group hosts 33rd annual Charity Race Day event

Pooja Shrivastava

25 June

IRN-BRU cherry flavour c-channel exclusive

IRN-BRU launches cherry-flavoured c-channel exclusive variant

21 April

New IRN-BRU campaign

New IRN-BRU campaign, footy packs

21 April

Recent

IRN-BRU ice cream permanent flavour

Image: AG Barr

IRN-BRU ice cream joins range as permanent flavour

Mar 16, 2026

IRN-BRU Made in Scotland from Girders

IRN-BRU brings ‘Made in Scotland from Girders’ strapline onto packs

Dec 18, 2025

IRN-BRU Snowman Christmas campaign 2025

IRN-BRU Snowman back on TV in Scotland

Nov 17, 2025

Spice up winter sales with IRN-BRU limited edition

Spice up winter sales with IRN-BRU limited edition

Oct 17, 2025

AG Barr H1 2025 Growth Update

AG Barr reports 2025 H1 growth as Boost drives sales

Pooja Shrivastava

Jul 29, 2025

Limited Edition IRN-BRU XTRA Legends cans: Nessie Nectar and Unicorn Tears mystery flavours

IRN-BRU XTRA limited editions available from May for eight weeks

Apr 14, 2025

A.G. Barr to discontinue Strathmore brand amidst strong overall performance

Mar 25, 2025

Scottish retailers: power-up sales with new energy innovation from the house of IRN-BRU

Scottish retailers: power-up sales with new energy innovation from the house of IRN-BRU

Mar 24, 2025

How to win 18-carat gold with IRN-BRU promotion 2025

IRN-BRU set to strike soft drinks sales gold with new campaign

Feb 17, 2025

A.G. Barr expects strong revenue and double-digit profit growth as core brands sizzle

A.G. Barr expects strong revenue and double-digit profit growth as core brands sizzle

Jan 29, 2025

AG Barr FMCG specialist joins board of Radnor Hills

AG Barr FMCG specialist joins board of Radnor Hills

Pooja Shrivastava

Jan 13, 2025

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