Stoli Vodka has announced the 2026 global relaunch of Stoli Ginger Beer, in 250ml cans. The revamp features a newly formulated recipe that emphasises natural flavours, including ginger, chili, lemon juice and coffee-bean-sourced caffeine for the energy kick. This positions the product as a premium offering aligned with contemporary cocktail and non-alcoholic consumption trends.
In 2014 Stoli launched Ginger Beer as an experimental premium crafted for the Stoli Mule cocktail. The product has thrived for many years, with approximately 70–80 per cent of sales coming from mixer applications. In recent years, standalone consumption has surged and Stoli Ginger Beer has continued to evolve alongside consumer demand for elevated at-home cocktails and premium refreshment, following the rising demand for bold, spicy non-alcoholic refreshments across the largest spirits markets.
Stoli Ginger Beer is positioned as a premium non-alcoholic mixer with an energy kick, designed to elevate non-alcoholic cocktails, with specific market adjustments for non-alcoholic use.