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Sam Holden is new PayPoint MD Parcels and Ecommerce

Sam Holden PayPoint MD Parcels Ecommerce

Sam Holden Named PayPoint MD for Parcels & Ecommerce

In-store and online payment, parcel, and e-commerce company, PayPoint, has announced the appointment of Sam Holden as Managing Director, Parcels and Ecommerce.

This strategic appointment marks a key moment for PayPoint as it accelerates growth in its parcels and ecommerce network midway through the financial year. The expansion forms part of a broader vision to strengthen its position in the UK parcels market and enhance customer experience across its nationwide retail network.


Sam joins with a proven track record as a business leader, known for her tenacity to maximise commercial opportunities, implement lean processes, and deliver improvements in the customer journey while driving sustainable profit. Most recently, she held senior leadership roles within the logistics and delivery sector, where she played a pivotal role in delivering transformation and commercial growth.

“Sam brings outstanding leadership and deep industry expertise at an important stage in our parcels and ecommerce journey," said Nick Wiles, CEO of PayPoint. "Her commercial acumen and proven ability to drive transformation will be instrumental as we continue to deliver on our strategic ambitions in this space, building on the market leading platform that Nick Williams and his team have already established.”

Sam Holden said, “This is a pivotal moment for PayPoint as we build on strong foundations to deliver an even more efficient and customer-focused parcels network. I’m passionate about developing teams that thrive on continuous improvement – delivering value for our partners, clients and end customers through innovation and operational excellence.”

Recognised as Northern Business Woman of the Year, Sam’s appointment underlines PayPoint’s commitment to attracting industry-leading talent to drive the next phase of its growth.