- Pepsi MAX celebrates UEFA Women’s Euro 2025 with a new campaign
- Competition includes on-the-go formats, but also two litre bottles and multipacks
- To enter, retailers simply need to submit their details via the online entry form
Pepsi MAX is celebrating this summer’s UEFA Women’s Euro 2025 with a new campaign that is set to reward retailers with exclusive prizes. The competition, on behalf of Pepsi MAX, Walkers and Doritos, will offer retailers the chance to win five ultimate sporting bundles to enjoy themselves or give away to customers during a key sporting period.
As the tournament approaches, shoppers will be on the lookout for a variety of soft drinks and snacks for their match day gatherings. This includes on-the-go formats, but also two litre bottles and multipacks, which are perfect to enjoy at home during the biggest games of the year. There is no better partner for the summer of sport than Pepsi MAX, the number one sold soft drink and Doritos, the number one sold tortilla chip, making them the perfect match, for the game.
Each bundle up for grabs is packed with match-day must haves to elevate the watching experience with friends and family.
Five lucky retailers will win:
- A signed football shirt from women’s star Lauren James**
- A £40 Just Eat voucher to create an ideal match day meal
- Five cases of Pepsi MAX and five cases of Walkers stock to keep your shelves full during the busy football season
Eye-catching point of sale materials to help bring the buzz of the Women’s Euro to shop floors
Ben Parker, VP Off Trade, Carlsberg Britvic said, of the promotion: “This summer’s Women’s Euro presents a huge sales opportunity for the convenience channel. This promotion is designed to give back by offering retailers the chance to win prizes that will support them during a key trading period. With Pepsi MAX, Walkers and Doritos – three well known and recognisable brands, we’re aiming to help retailers maximise match day missions and drive both footfall and basket spend throughout the tournament.”
To enter, retailers simply need to submit their details via the online entry form* on At Your Convenience, Carlsberg Britvic’s platform that supports retailers with free cases and Point of Sale materials, as well as advice and insights on everything from merchandising to the latest trends. The competition is open now and will close at 23:59 on 5 August 2025. For full terms and entry details, visit this link: https://atyourconvenience.com/summerofsport
SHORT TERMS & CONDITIONS
GB (England, Wales and Scotland), 18+ only. Promotional Period 00:01 09/07/25 – 23:59 05/08/25. No Purchase Necessary. Internet Access Required.
Visit https://atyourconvenience.com/campaigns/pepsi-summer-of-sport/ and enter your details to sign up and be entered into the prize draw. Max 1 entry per person. Prizes: 5 x sporting bundles which includes a selection of Pepsi branded POS, 5x cases of 12 pack Pepsi stock and 5x cases of Walkers stock; 1x signed Lauren James football shirt; and 1x £40 Just Eat voucher. Visit https://atyourconvenience.com/terms-and-conditions/pepsi-summer-of-sport-competition/ for full terms & prize details. Promoter: Britvic Soft Drinks Limited.
*T&Cs apply
** Shirt designs may vary