Ladydragón Craft Tequila today announces the launch of a range of small-batch tequilas produced in Amatitán, located in the heart of the Tequila region of Jalisco, Mexico. Ladydragón Craft Tequila is female led, made from 100% pure agave and additive free with no added sugar. Ladydragón Craft Tequila Blanco is the first expression to launch in the Ladydragón range, which will also include a Cristalino, Plata and Reposado tequila.
Ladydragón’s Maestro Tequilero comes from a family line of Maestro Tequileros and uses artisanal methods to make Ladydragón Craft Tequila the traditional way; crafted for quality and is a tribute to Mexican craftsmanship and culture with a twist of modern luxury and flair.
Ladydragón Craft Tequila has been founded by Heather-Ann. She is passionate about protecting the agriculture and agave farming of the region and has produced an additive-free 100 per cent agave tequila sustainably. The brand also has an agave fibre accessories line, which further supports their ESG (environmental, social and governance) initiatives by making use of the agave plant after its juice has been made into tequila. Heather Ann brings her design skills from studying at Parsons School of Design in New York, where she also owned and operated several fashion boutiques.
Ladydragón takes its name from the Chinese Zodiac sign, the Dragon. Heather was always enamoured by the Chinese New Year celebrations and its alignment with the Mexican mystical serpent dragon that is also a symbol of strength and protection in the Mexican-indigenous cultures. The use of Lady in the name acknowledges Heather’s English heritage and is a nod to the home of Ladydragón Craft Tequila, London.
“We are very excited to launch Ladydragón Craft Tequila in the UK; London based, craft-made in Mexico!
“This is a tequila created by women for women, and we can’t wait to start sharing it with the world.”