The innovation blends milk chocolate, whole nuts and white chocolate pieces and is positioned by the brand as its "most indulgent" recipe to date. The bar joins KIND’s established portfolio, which includes Dark Chocolate Nuts & Sea Salt, Peanut Butter Dark Chocolate, and Caramel Almond & Sea Salt.
High in fibre and gluten-free, the bar is made using whole and nutrient dense ingredients, with 60 per nuts – a mix of almonds, peanuts and cashews – delivering the brand’s signature crunchy texture alongside the creamy, sweet flavours of milk and white chocolate.
As well as being aimed at shoppers who are often divided between milk and white chocolate, the innovation offers a single solution for those seeking a deliciously nutritious treat without compromise.
“By introducing milk and white chocolate to our core portfolio for the first time, we’re satisfying the craving for something sweet, while the addition of 60 per cent nuts ensures the bar is high in fibre and source of protein, making it the perfect snack,” said Giovanna Sinisgalli, Marketing Lead at KIND Snacks EMEA.
The KIND Milk & White Chocolate Nut bar is available as a single bar and is rolling out to convenience retailers nationwide.