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Isaac Cider launches 'Weightless' 0.5% cider

Isaac Cider Weightless

New Weightless Cider Targets Growing Low-Alcohol Market

Image: Isaac Cider
Andy Marino
By Andy MarinoJun 08, 2026
Andy Marino
Andy was born in London just in time to see England win the World Cup, and much later began his career in academia, gaining a PhD in American Literature and lecturing at several universities, including Maryland and Gothenburg in Sweden, and pursuing a sideline in sheep-farming before moving back to London and becoming a literary agent and TV documentary-maker (working for various broadcasters and making series such as the BBC’s Monsoon Railway, set in Bengal). He has written several biographies, including the Second World War story American Pimpernel, and became the official biographer of India’s Prime Minister (then Chief Minister of Gujarat) publishing Narendra Modi, a Political Biography (Harper Collins). Andy joined Asian Media Group in 2018, his first “proper” job, and has been there ever since, believing that, while trade journalism might not save the world, it might just save journalism.
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Dorset-based Isaac Cider has launched Weightless, a new lightly sparkling 0.5% cider aimed at the growing demand for premium low and no-alcohol drinks.

At 0.5% ABV, Weightless has been designed to deliver the flavour, structure and drinkability expected from traditional cider, while offering consumers a lighter option for more mindful drinking occasions.

Owner and cider maker Rollo Wood says the launch reflects changing consumer habits while staying true to Isaac Cider’s orchard-led philosophy.

“We wanted to create a lighter cider that still felt authentic and properly crafted,” says Wood. “Consumers are increasingly looking for moderation options, but they still want quality, flavour and provenance. Weightless gives them that.”

ciderlow and noisaacrollo wood

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