More

    Thatchers unveils Cloudy Lemon cider

    Thatchers Cider has unveiled Cloudy Lemon Cider, a naturally cloudy Somerset cider balanced with the zing of lemon juice.

    The 4% lightly sparkling cider, available in 4x440ml cans, uses dessert apples including Braeburn, Gala and Red Spur, giving it a crisp, sweet taste that’s finished with a refreshing, zesty zing from the juice of real lemons. Jonagold apples help give Thatchers Cloudy Lemon its natural cloudiness.

    The sharpness of the lemons balances the sweetness of the dessert apples.

    Thatchers is looking to refresh the cider fixture and has introduced Cloudy Lemon as an alternative to the already widely consumed fruit berry flavour ciders in 440ml cans.

    Thatchers fourth generation cidermaker, Martin Thatcher says,

    “We’re looking to be bold and different with Cloudy Lemon and bring some zest into the cider category in time for summer.

    “There’s a clear gap in the market for an alternative flavour in cider, with consumers looking for premium fruit cider in 440ml cans.”

    Light and zingy, Cloudy Lemon is a new cider with zing that comes from the expert cidermakers at Thatchers.

    Thatchers Cloudy Lemon follows the hugely successful introduction of Thatchers Rosé Cider in 2019, which was the most successful apple cider launch of the year.

    Martin continues, “We’re always looking ahead and we believe Cloudy Lemon will reinvigorate the fruit cider category this summer, attracting not only cider lovers, but also those who enjoy the refreshing zesty appeal of a gin and tonic.”

    The 440ml four pack has an RRP of £5.50

    Latest

    KP Snacks launches new Tyrrells recycled plastic pack

    KP Snacks today announces the introduction of 25 per...

    Brew Dog delivers low ABV with new Cold Beer

    This summer, BrewDog is cooling down the beer aisle...

    Mangrove portfolio dominates at World Whiskies Awards 2024

    The independent distributor Mangrove’s world whisky portfolio recently cleared...

    Co-op’s net zero targets validated global body

    Co-op has become the first UK convenience retailer to...

    Don't miss

    KP Snacks launches new Tyrrells recycled plastic pack

    KP Snacks today announces the introduction of 25 per...

    Brew Dog delivers low ABV with new Cold Beer

    This summer, BrewDog is cooling down the beer aisle...

    Mangrove portfolio dominates at World Whiskies Awards 2024

    The independent distributor Mangrove’s world whisky portfolio recently cleared...

    Co-op’s net zero targets validated global body

    Co-op has become the first UK convenience retailer to...

    Kitwave Group acquires 130-year-old delivered wholesaler

    Kitwave Group plc, the delivered wholesale business, has acquired...

    KP Snacks launches new Tyrrells recycled plastic pack

    KP Snacks today announces the introduction of 25 per cent recycled content packaging across its popular Tyrrells sharing range. This new packaging initiative, which...

    Brew Dog delivers low ABV with new Cold Beer

    This summer, BrewDog is cooling down the beer aisle with the launch of new Cold Beer (3.4 per cent ABV), recognising the growing requirement...

    Sharp’s announces off-trade launch of Offshore Pilsner

    Sharp’s Brewery has announced the national off-trade launch of its Offshore Pilsner, as the Cornish brewer celebrates 30 years of success. Building on Offshore Pilsner’s...