Star Pacific UK Ltd, a leading UK- based company engaged in the marketing and distribution of fast-moving consumer goods, has been awarded the prestigious King’s Award for Enterprise – International Trade 2023.
The company previously won the Queen’s Award in 2021 in the same category, making it one of the few companies to have won both the Queen’s and the King’s Award for Enterprise.
Founded in 2010, Star Pacific is based in the bustling business district of West London, close to Heathrow airport. Since its inception, it has rapidly emerged as a key player in the FMCG export industry and prospered tremendously in the last few years through investment in infrastructure and personnel.
Working with meticulously picked suppliers and manufacturers, the company has established high-quality coverage across the retail, discount, and wholesale market globally showcasing the best of Britain to the wider world.
Recognised for supplying great merchandising at competitive prices, the business is a favoured provider for many top-tier brands such as Nestle, Kelloggs, Mars, Red Bull, Coca Cola, to name a few. The company said its success is a testament to its “dedication to providing high-quality products and exceptional customer service”, while adding that the commitment to their motto of ‘complete source and solutions’ enables them to have staggering growth in the export market with highly effective market penetration.
In the year 2021, Star Pacific won the Queen’s Award for Enterprise – International Trade for Outstanding Growth. Referred as the ‘Knighthood for Businesses’, the Queen’s Awards, now called the King’s Awards, are the highest official awards for British businesses, where the awardees are recommended by the prime minister.
This award is an acknowledgment to the substantial growth over the years with staggering results and sustaining hundreds of British jobs with its export activities.
Star Pacific was the winner of the Fast Growth Business of the Year award at the annual Asian Business Awards in 2021, hosted by the Asian Media Group, publishers of Asian Trader.
Star Pacific is run by the dynamic trio of Gajraj Singh Rathore, Shyam Bajaj, and Satyam Ahuja as the joint CEOs. All share a common vision for driving the company’s growth and success by focusing on innovation, collaboration, and customer-centricity. They bring board-level support to the organisation, providing strategy, operational change, value engineering and organisational transformational solutions.
Gajraj Singh Rathore, serving as Finance Director, is a fearless and assertive personality with bags of optimism. A visionary and a highly analytical and detail-oriented individual, he has been involved in the business since the very beginning, prioritising the company’s financial growth, quality, and compliance.
Shyam Bajaj, serving as Trading Director, is a charismatic and an imaginative individual with a natural ability to spot opportunities. He thrives on connections and possesses a deep understanding of the market trends as well as identifies opportunities for profitable trades. With excellent communication skills, he tends to build strong long term relationships with suppliers and customers.
Satyam Ahuja, serving as Operations Director, is a confident and a pleasing professional who is motivated by a strong sense of right and wrong. A calm and self motivated individual with strong analytical and management skills, he has the ability to identify areas for improvement and implement strategies to optimise performance for working in frontline roles and increasing business efficiency.
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