More

    SRSLY Low Carb lands NHS Central contract

    After a lot of to-ing and fro-ing, which began back in February, SRSLY Low Carb have finally put pen to paper and brokered a national supply agreement with NHS, a pivotal sea-change moment for a leading light within UK ketogenics.

    The blue touch-paper was first lit back in 2020 when SRSLY aligned itself with the Daisy Garland trust a fantastic epilepsy-orientated trust supporting those individuals who are resistant to over-the-counter drugs. Nudge forward to September 2022, SRSLY’s founder, Andy Welch was approached by Birmingham’s Children hospital who were looking for a credible, “one stop” low carb provider.

    Andy is very open about the fact that a lion’s share of his consumer base (80 per cent) first came to his brand in order to tackle underlying obesity issues, whilst an over-arching 50 per cent of consumers embrace the brand to reverse Type 2 Diabetes.

    SRSLY was a brand set up by an entrepreneur using exercise (in this instance Iron Mans) to overcome his own depression demons. As we all know, many well-intentioned diets crash and burn on account of deep-set “naughty food” urges (In Andy’s case “bready joy,”) so if one can’t quell one’s enthusiasm for traditionally sugar-loaded products, the next best thing is to find healthier living alternatives.

    With Birmingham Children’s Hospital a package of generous price discounts and educational support literature was initiated which led in November 23 to the Manchester Hospital Trust joining in with their bigger pool of in-the-know dieticians and suffering patients.

    The recently installed National Supply application with the NHS means that SRSLY Low Carb is now at the top of the list when it comes to tendering for and supplying the whole of NHS UK (including Scotland) with its extensive cupboard of low-carb goodies, because one-stop shops make perfect sense for a fantastic service looking to maximise limited budgets.

    “Securing NHS validation was a long, often frustrating process, but at the end of the day my young business’s proudest moment,” said Welch. “This is an organisation that is slowly embracing ketogenic teachings (40+ inhouse ketogenic clinicians) so to collaborate with such a respected, like-minded nationwide entity is a real ‘we’re on the right path’ moment.’

     

    Latest

    Tooting shop fined heavily for selling vapes, alcohol to children

    A south London shop which sold booze and vapes...

    Generational smoking ban can lead to black market war, warns Australian expert

    Prime minister Rishi Sunak has been warned by experts...

    Illegal cigarettes, vapes worth £12,500 seized in Darlington

    Thousands of illegal cigarettes and vapes have been seized...

    Don't miss

    Tooting shop fined heavily for selling vapes, alcohol to children

    A south London shop which sold booze and vapes...

    Generational smoking ban can lead to black market war, warns Australian expert

    Prime minister Rishi Sunak has been warned by experts...

    Illegal cigarettes, vapes worth £12,500 seized in Darlington

    Thousands of illegal cigarettes and vapes have been seized...

    McCain Foods acquires plant-based frozen food brand

    McCain Foods has acquired Strong Roots, a plant-based frozen...

    Major new Lucozade masterbrand platform unveiled

    Marking the biggest relaunch in Lucozade’s history, the brand has unveiled a masterbrand platform set to supercharge sales of its drinks across the UK...

    Cool new Swedish nic pouch arrives from STG UK

    Scandinavian Tobacco Group UK (STG) is delighted has announced its entry into the next-gen nicotine category with the launch of XQS pouches. This new...

    Barilla returns to TV Screens in £1m ad campaign

    Italy’s No.1 pasta brand aiming to build on growth Barilla, the number one pasta brand in Italy, is returning to the UK’s TV screens this...