SPAR unveils £1.25 deals on staples

SPAR has launched great value deals on a range of store cupboard staples from just £1.25.

Launched on 4 January, shoppers will be able to pop into their local SPAR store and find a great selection of SPAR own label items, plus household favourites such as Baxter’s soups and Robinsons squash all for just £1.25.

The consumer campaign will last for six weeks until 15th February.

“We know the start of the new year can be tough for a number of shoppers,” Suzanne Dover, brand and marketing director at SPAR UK, said.

“When we plan and create campaigns, we always start with what our consumers need and develop ideas that can feed into this. Our January Value at £1.25 campaign is no exception.”

The new year campaign is being supported with in-store POS and SPAR radio highlighting the great value promotions to SPAR shoppers.

Across the digital channels, there will be a dedicated landing page on SPAR UK’s website featuring a series of nutritious, budget-friendly recipes and food hacks to make January a little bit easier for shoppers. There will also be the chance for social media followers to share their hacks on SPAR social channels for their chance to win some great prizes.