Key Summary
- Confectionery wholesaler Hancocks is sharing the details of its next in-store and online Sweetest Day event
- Hancocks have been running the deal-focused events for three years, offering exciting new deals to both online and in-store customers
- Their summer event will take place on 10 July from 8am to 8pm at all 14 depots across the UK and online too
Sponsored by KitKat, the one day extravaganza will showcase incredible deals on big name brands including Haribo, Sweet Bandit, Warheads, Barratt and Coca Cola.
The event is designed to celebrate independent retailers and encourage customers to stock up, with over 200 unmissable deals, and free samples and prizes up for grabs.
Retailers can make big savings on iconic KitKat lines, including £3.30 off KitKat Blocks in hazelnut, salted caramel or double chocolate and £3.50 off KitKat 4 finger bars in a range of flavours.
There are also great savings on iconic novelty lines, including £1.50 off a range of Kidsmania novelty, £1.00 off Barratt Dip Dab and Flumps Candy Floss and £1.50 off Sweet Bandit Wicked Dipper and Fizzy Soda Cans.
Iconic impulse lines are also getting slashed, with £1.40 off a range of Pez lines including Lilo & Stitch, Minecraft and Hello Kitty collectable characters.
Hancocks’ wide range of pick and mix favourites are also available as part of the Sweetest Day deals. Customers can save £1.10 on Candy Realms 1p Tubs, making them £2.79 for 1kg. The sweet tubs are available in a range of halal options to suit all customers.
The Kingsway pick and mix double deal will allow customers to buy 10+ bags and save 40p per bag, or buy 20+ bags and save £1 per bag.
“Our Sweetest Day events are a big hit with customers who are able to take advantage of some great deals, sample some exciting new products and speak to brand representatives," said Head of Marketing, Kathryn Hague.
“For this event, we are super excited to be sponsored by KitKat and able to offer amazing savings on some of their top-selling lines.
“We’re encouraging customers to get down to the store and take advantage of everything we’re offering. As well as stocking up on products, it’s also a chance to find out about new launches and try them, pick up tips on merchandising to maximise sales and see the breadth of the offering here at Hancocks.
“The deals are truly too good to be missed, across a range of pick and mix, novelty and impulse must-haves so we’re hoping to see lots of familiar and new faces to take advantage of everything we’re offering.”