Skip to content
Search
AI Powered
Latest Stories

KASH Retail joins forces with Nisa charity to support Darlington Pride Festival

​Kash Retail donates £1,000 through Nisa’s charity to support Darlington Pride Festival

Kash Retail donates £1,000 through Nisa’s charity.

NISA

KASH Retail, operator of Nisa Local Fenby Avenue in Darlington, has generously donated £1,000 through Nisa’s Making a Difference Locally (MADL) Pride Pot to support this year’s Darlington Pride Festival.

The donation, inspired by store team member Gavin Morrison, who performs as drag queen Georgina Sparks, will provide a valuable boost to the event, helping organisers deliver an inclusive and vibrant celebration for the local community.


Darlington Pride Festival, taking place from Saturday 9 to Monday 11 August, is a key event in the town’s cultural calendar. The festival showcases performances, parades, and community activities, promoting diversity and inclusivity.

It is supported by numerous local businesses and organisations, including primary sponsor Cummins Inc. and the Office of the Police & Crime Commissioner.

Cllr James Coe, Darlington Borough Council’s LGBT+ Champion, welcomed the donation, saying, “We’re very grateful to Nisa Local for offering £1,000 to support plans for this year’s event.

"The funds will be added to the council’s budget for the event and help make Pride 2025 extra special. “

The events team deliver a varied programme of free public events and welcome the opportunity to work with sponsors to make fun, exciting things happen in the town centre.."

KASH Retail was able to make this generous donation thanks to funds from MADL’s Pride Pot. The fund, created in 2023, allows Nisa retailers to support LGBTQ+ community groups and charities with £1,000 donations.

Nisa retailers are able to utilise the funding pot all year round.

Kevin Polley, Operations Manager for Nisa Local, highlighted the importance of customer support in making these donations possible: “Every time a customer buys one of our own-brand products, a penny from that sale is added to our Make a Difference fund.

"This donation is out of the MADL Pride Pot - we’re delighted to be supporting such a popular and inclusive event, right on our doorstep!”

Kate Carroll, Nisa’s Head of Charity, praised the initiative, stating: “We are incredibly proud to see Nisa retailers using MADL funding to support causes that matter to their local communities.

"The Pride Pot was created to help make a difference to LGBTQ+ events, and it is fantastic to see KASH Retail supporting Darlington Pride Festival in such a meaningful way.”

With the help of contributions like this, Darlington Pride Festival continues to grow, offering a welcoming and inclusive space for all to celebrate and support the LGBTQ+ community.

Read more on Kash Retail.

More for you

David Murray promoted as pladis CMO, Mete Buyurgan takes UK & Ireland helm

Mete Buyurgan (L) and David Murray

David Murray named pladis CMO

Snacking giant pladis has announced David Murray, currently leader of its UK and Ireland enterprise, will transition to the newly created position of global chief commercial officer.

After five years at the helm of pladis UK&I, Murray’s new role will see him take ownership of the company’s global platform and brand strategy along with its commercial transformation.

Keep ReadingShow less
Illegal cigarettes in Meir

Illegal cigarettes

iStock

Thousands of illegal cigarettes seized from Meir shop raids

More than £20,000 worth of illicit tobacco and vapes were seized from multiple premises in an one-day operation in Meir by Trading Standards team along with officers from Stoke-on-Trent City Council and Staffordshire Police.

The operation is the latest across the city that resulted in 13 shops being closed in the last 12 months, and forms part of Operation Cece, which is a National Trading Standards initiative in Partnership with HMRC to tackle illegal tobacco.

Keep ReadingShow less
​Don Julio Tequila

Don Julio Tequila, owned by Diageo. The spirits giant sells billions of dollars worth of tequila and Canadian whisky in the US.

Photo by Anna Webber/Getty Images for Flipper's Boogie Palace

Diageo suggests tougher rules of origin requirements as alternative to Trump’s tariffs

Spirits giant Diageo has suggested the US government consider tougher rules of origin requirements in trade agreements as an alternative to tariffs, a letter to the US Trade Representative showed.

In the March 11 letter, Diageo, the world's top spirits maker caught in the crossfire of US president Donald Trump's effort to remake global trade, argued that new rules of origin could support his aims and benefit the industry.

Keep ReadingShow less
Asda store with Rollback pricing sign for 2024 sales strategy

Asda Express stores offset sales dip at the supermarket

Asda's profits climb despite sales decline, driven by George and Express

Asda on Friday reported a decline in its annual sales for the 2024 financial year, but the retailer has seen profits rising on margin gains.

The supermarket chain said its total revenue for the year to 31 December 2024 declined by 0.8 per cent to £21.7 billion, while like-for-like sales (excluding fuel) were lower by 3.4 per cent.

Keep ReadingShow less
Strategic Ranging of Premium Apple Cider Essential for 2025 Sales

Henry Westons Vintage 500ml is the number one cider SKU in the convenience channel

Crafted cider surge: Retailers urged to embrace premiumisation for sales boost

The unstoppable rise of crafted apple cider is setting the benchmark for success in the UK’s £1.1 billion off-trade cider market, according to the latest Westons Cider Report.

The leading cider producer advises that convenience retailers who prioritise premium products and strategic ranging will be best placed to drive sales in 2025.

Keep ReadingShow less