A new independent paper has confirmed previous claims that e-cigarettes are significantly safer than cigarettes. It is the first independent study to confirm similar prior conclusions drawn from tobacco industry studies.
According to a paper published in Scientific Reports, e-cigarettes possess “substantially reduced toxicity” when compared with cigarette smoke. In fact, in most of the experiments conducted, e-cigarettes were shown to exert no toxicity. They also confirmed that it is mostly the volatile compounds in cigarette smoke rather than nicotine that make it dangerous to the lung epithelium, or lining of the lung.
The researchers said this was an independent confirmation of studies previously conducted by the tobacco industry. The previous tobacco industry study did differ in methodology in that the original studies used diluted samples – smoke/vapour mixed with air – whereas these new experiments used undiluted samples of smoke/vapour.
“Acute cytotoxicity is due mainly to effects of the volatile components of cigarette smoke on the cells of the lung epithelium rather than by Total particulate matter (TPM) or nicotine,” says the paper.
“In our comparison of the cytotoxicity induced by conventional cigarette smoke and the aerosol of e-cigarettes in experiment, we ensured that the cell culture was exposed to similar amounts of nicotine from all products.
“We found no toxicity to lung cells from e-cigarette aerosol,” the study concluded.
The study’s findings come as a few months after it was declared that e-cigarettes could be prescribed on the NHS in England to help people stop smoking tobacco products.
The Medicines and Healthcare products Regulatory Agency (MHRA) is publishing updated guidance that paves the way for medicinally licensed e-cigarette products to be prescribed to tobacco smokers who wish to quit smoking.
Manufacturers are invited by the MHRA to submit their products to go through the same regulatory approvals process as other medicines available on the health service, paving the way for England to become the first country in the world to prescribe e-cigarettes licensed as a medical product.
Consumer goods manufacturer and wholesaler Supreme Plc on Thursday confirmed that it is participating in a “process regarding the potential acquisition” of Typhoo Tea, which has fallen into administration on Wednesday.
“Whilst discussions with the administrators are now at an advanced stage, there can be no certainty that the potential acquisition will be completed,” Supreme added in a regulatory filing.
Typhoo Tea has filed a notice to appoint administrators earlier this month, allowing the company temporary protection from creditors while exploring options to address their debts.
Founded in 1903 by Birmingham grocer John Sumner, Typhoo was once among the UK’s best-loved tea brands. However, in recent years, the company has struggled as Britons increasingly shift towards coffee, energy drinks, and novelty beverages like bubble tea.
Typhoo’s revenues fell from £34 million in 2022 to £25 million in 2023, while losses surged from £9.7 million to £38 million in the same period, as per publicly available accounts.
Supreme supplies products across categories including batteries, lighting, vaping, sports nutrition and wellness, and soft drinks.
In addition to distributing brands such as Duracell, Energizer and Panasonic, and supplying lighting products exclusively under the Energizer, Eveready, Black & Decker and JCB licences across 45 countries, Supreme has also developed brands in-house, most notably 88Vape, has a growing footprint in sports nutrition and wellness via its principal brands Sci-MX and Battle Bites.
The company has recently expanded into the soft drinks market with the acquisition of Clearly Drinks, adding established brands such as Perfectly Clear and Northumbria Spring to its portfolio.
Faced with a pile of loose, unsold single bananas, retailers can motivate customers to buy overlooked fruit by giving it emotional appeal, according to new research from the University of Bath’s School of Management.
A simple sign showing a banana with a downturned mouth, and the message ‘We are sad singles and want to be bought as well,’ encouraged compassion in customers, who were moved by the idea of abandoned bananas longing for a home.
The study, published in the journal Psychology & Marketing, compared the effectiveness of ‘sad singles’ signage versus ‘happy singles’, for loose bananas and tomatoes. Although both sentiments proved more effective than a sign that showed no emotion (‘Here are single bananas that want to be bought as well’) it was the signs conveying the sad emotions that proved the most effective.
On average, the number of single bananas sold per hour increased from 2.02 (when the emotionless banana sign was displayed) to 3.19 (with the sad banana sign) – an increase of 58 per cent.
In comparison, the happy banana signage increased hourly sales of single bananas from 2.02 to 2.13 (5.4%), making the sad banana signage almost 50 per cent more effective than the happy banana signage.
“As far as we know, this is the first study comparing happy and sad expressions on bananas separated from their bunch to look at the impact on sales,” said Dr Lisa Eckmann from the Bath Retail Lab at the University of Bath. “The plight of the single bananas is really relatable and the findings have very practical applications for boosting sales and reducing food waste from our supermarkets.
“The need to belong is one of the most basic human motivations, and applying sadness to single, stray bananas evokes a compassionate response from shoppers. Labelling bananas with sad facial expressions sounds cute, but there’s very much a serious purpose. The study shows it’s an easy, low cost, effective intervention for retailers and policymakers.”
Separated from their bunch by shoppers discarding one banana too many, or by transport, single bananas are part of the problem of picky consumer preferences that helps to account for 131 million tons of waste in the retail sector (UN Environment Programme 2024).
Previous research has shown single bananas have been shown to account for the highest amount both of climate impact and of food wasted at retailers. Current food waste avoidance practices explicitly list single bananas as a source of avoidable food waste (BCG 2024; EcoWorlder 2022; Rees 2023).
The researchers, from the University of Bath, RWTH Aachen University and Goethe University Frankfurt, carried out the experiment in the German supermarket chain REWE, observing purchasing behaviour of single bananas of 3,810 customers over 192 hours. The supermarket chain had previously labelled bananas as singles wanting to be bought but had not added the emotional element.
The in-store study was adapted to an online experiment that asked 745 shoppers to imagine they were going to the supermarket intending to buy bananas. A further online study with 1,990 participants replicated the set-up for tomatoes, and 995 online participants took part in a final study to investigate the effect of price discounts on bananas.
Previous research has looked at the impact of anthropomorphism to increase consumer acceptance of imperfect produce, such as food that deviates in shape from expectations or reduced freshness, but it has not been applied to presentation – bananas separated from a bunch or tomatoes loose from a vine.
The impact of the sad bananas did not outweigh a drop in price – discounting the produce was more effective at driving people to choose single bananas. The researchers say that when retailers cannot or do not want to reduce the price, using sad anthropomorphism could be an effective strategy to boost sales of single produce.
“Food retailers could apply a step-wise intervention approach where they first use anthropomorphism as a sales-boosting strategy before turning to price discounts,” said Dr Eckmann. “We don’t know whether consumers might get emotionally numb to sad bananas in the long term, but it’s an idea that certainly draws people in, and is easy to act on. I wasn’t aware of how single bananas accumulate to such a big food waste problem, and now I always look out for loose, single bananas when I’m shopping.”
The researchers say that future research could examine under which conditions sad expressions are not more effective than happy expressions, for example when produce is deformed or slightly damaged.
Making a Difference Locally (MADL), Nisa’s charity, has launched a new annual event, Pink Friday, turning the spotlight from retail bargains to the community support provided by Nisa retailers all year round.
Pink Friday, which debuts today, celebrates the generosity and compassion that Nisa retailers bring to their local communities. For its inaugural year, MADL is partnering with TYS Retail, a retailer operating eight stores in the Peterborough area, under the leadership of owner Siva Thievanayagam and area manager Leon Swanwick.
In 2024 alone, TYS Retail has donated over £20,000 to local causes through MADL initiatives. To celebrate this milestone, their stores are hosting exciting in-store activities, including raffles, free sampling, and other fun events to highlight the positive impact they’ve made in their communities.
“Pink Friday is about celebrating the incredible contributions Nisa retailers make to their communities,” MADL’s head of charity, Kate Carroll, said.
“While Black Friday focuses on commerce, we wanted to create something that brings a splash of pink positivity to November, celebrating the generosity and kindness that defines our stores. This is just the beginning of something special.”
MADL will also be sharing heartwarming stories from other retailers who’ve gone above and beyond for their communities. Among them are Dallam Stores and Locking Stumps in Warrington, whose efforts have provided hot meals for homeless individuals, showcasing the power of community support in action.
As Pink Friday takes off, MADL is already looking ahead to 2025 with plans to grow the event, adding even more pink-themed activities and opportunities for Nisa retailers to champion their communities in creative ways.
Britain's tax raising budget shows the government does not understand business and it will drive prices higher, restrict pay and curtail investment, one of the country's most experienced retail veterans said on Thursday.
Criticism of chancellor Rachel Reeves' Oct. 30 budget has been intense, particularly from business after she tapped companies for an additional £25 billion of taxes a year to rebuild public services. Multiple surveys have shown corporate confidence taking a hit.
Stuart Rose, one of Britain's best known business figures and the former chairman of retailers Asda, Ocado and Marks & Spencer, added his voice on Thursday, telling LBC radio: "I don't think government understands business is the real truth."
He said Reeves had engaged with business prior to July's national election but was "listening with tin ears".
"Across the nation now, people will be looking and saying 'ouch'," said Rose, who stepped down as Asda chair on Saturday.
As well as predicting price rises and restricted pay increases for workers, he is worried about the impact of the budget on investment.
"People will not invest or they'll be very circumspect about investing. We must invest, if we don't invest we don't grow, if we don't grow, we die," he said.
Rose added that while he understood why the government had imposed inheritance tax on agricultural land, to prevent people from buying it to protect their wealth, he joined smaller farmers in warning that it could disrupt the food supply.
"We're constantly saying 'oh we must wean ourselves off importing foodstuffs from abroad' and yet at the same time we're trying to shoot ourselves in the foot with a policy that may not be very helpful," he said.
Consumer confidence is subdued as the key festive shopping season approaches, with households concerned about the economy following last month’s Budget, suggests new data from the British Retail Consortium (BRC) and Opinium.
BRC’s Consumer Sentiment Monitor, which surveyed people between 12 and 15 November, showed a slight improvement in personal financial expectations, from -4 to -3. However, expectations for the wider economy worsened to -19 compared to -17 the previous month.
Meanwhile, personal spending on retail saw a small increase, rising to +3 from +2 in October. Overall personal spending remained stable at +17, and personal saving expectations remained unchanged at -9.
“There was little shift in consumer confidence since the Chancellor’s Budget, with many worried about the economy in the lead-up to Christmas,” Helen Dickinson, Chief Executive of the BRC.
“While there was a very slight improvement in people’s expectations of their personal financial situation, this was offset by declining expectations of the wider economy. Personal retail spending remained positive, edging up slightly, though this was to be expected as consumers prepare for the festive season.
"Within this, non-food spending expectations remained low, though expectations of spending on eating out improved the most out of all categories, as people prepare for Christmas catchups with friends and relatives.”
She added: “The last month clearly did little to shift the dial for households either positively or negatively, however, the same cannot be said for the retail industry. With over £7bn in additional costs in 2025 resulting from the Budget, retailers will have little choice but to raise prices or reduce investment in jobs and shops.
"To mitigate this, the government must ensure that changes to the business rates system, planned for 2026, bring about a meaningful reduction in bills for all retailers.”