Leading confectionery wholesaler Hancocks has started offering weekly flash deals for customers.
The in-store exclusive deals are taking place every Thursday across all 14 Hancocks depots.
In addition to the big brand flash deals, each store manager is curating their very own clearance deals and special offers for their in-store customers.
These offers are tailored per region based on what local customers are loving.
Clearance stock is a great way to have access to premium lines and brand names without paying full price. These cut price goodies can then be offered to retailer’s customers as their own special offers.
“Here at Hancocks we are all about offering value to our customers,” Kathryn Hague, head of marketing at Hancocks, said.
“Our weekly deals are a great incentive to our local regular customers, and for new retailers to come and check out what we have in store.
“When it comes to clearance offers, we are leaving our store managers in charge. They know their local customers best and can offer the best insight when it comes to low-cost treats they will love.
“Offering clearance lines is a great opportunity for retailers to stock up on brand names, offer lines their customers may not have seen before and meet consumer demand for affordable treats.
“Clearance stock can also create a positive economic ripple from wholesaler to community. Sourcing clearance confectionery, means you can offer products at affordable prices to local consumers and build loyalty with the community, whether providing budget friendly treats to family’s or enabling small businesses to thrive, the savings generated through clearance stock can create a more vibrant and inclusive local economy.
“With the savings passed down from wholesaler, retailer to consumers, it creates a positive ripple and shared experience that benefits everyone.
“With that said, we want to encourage retailers to get down to their local Hancocks store and make the most of our amazing offers.”