Esme’s ‘egg-cellent’ design wins SPAR-Marie Curie sandwich competition

A 12-year-old Wakefield girl has won SPAR North of England’s competition designing an Egg Mayonnaise sandwich pack

Esme Jones’ design impressed a judging panel for its fun take on the ingredients of the popular Egg Mayonnaise sandwich which is one of SPAR North of England’s bestselling varieties.

Esme, who was 11 at the time of submitting her design, included Marie Curie’s signature yellow into her entry as well as the wording ‘best sandwich ever’ as it is her favourite sandwich filling.

During the six months Esme’s design is on the pack, every SPAR Egg Mayonnaise sandwich sold in a SPAR store owned or serviced by James Hall & Co. Ltd in the North of England will contribute 5p to Marie Curie.

The five pence donation is highlighted on the front of the sandwich pack and is an increase on the regular one penny per sale pledge that exists across the SPAR range of sandwiches and wraps throughout the year.

The introduction of Esme’s pack design comes at the same time as a refresh of the SPAR North of England sandwich range manufactured by the Great Northern Sandwich Company, part of the James Hall & Co. Ltd Group of Companies.

New additions include a SPAR Tuna Crunch Roll and a Smoked Ham and Egg Roll, as well as SPAR Peri Peri Chicken, Fajita Chicken, Hot and Spicy Cheese, and Tuna Wraps.

There is also a new ‘SPAR Simply’ range that features Three Cheese, Ham, Tuna and Corn, Egg and Tomato, and Cheese and Pickle fillings price marked at £2.10.

All sandwiches highlight the Marie Curie 1p charity donation on the packaging and are part of the revamped SPAR meal deal which is £3.75 or £4.25 depending on product make-up. The meal deal now includes confectionery too.