Unilever said its Colman’s brand has moved to recyclable paper-based packaging for its dry Meal Maker and Sauces range in the UK and Ireland.
The switch from plastic sachets could potentially save over 220 tonnes of material from going to landfill every year as the new packaging can be put straight into the household recycling stream.
“At Colman’s, we’re big and bold when it comes to our flavours, and we’re keen to make equally bold steps when it comes to our sustainability commitments,” said Fikerte Woldegiorgis, foods marketing director for Unilever UK & Ireland.
“The new packaging ensures that shoppers can enjoy the great-tasting product they know and love, with the added benefit of being able to recycle the packs.”
Developed in partnership with Mondi, a global leader in sustainable packaging solutions, the pouches are made using a paper-based, aluminium-free material that can easily be sorted for recycling at home.
The packs also carry the OPRL (On-Pack Recycling Label) logo, which is widely recognised by UK consumers.
The paper-based packaging will initially be rolled out across Colman’s Sausage Casserole flavour, with the full range set to have moved to the new material next year.
Unilever said the latest move is part of their wider global packaging commitments which include targets to halve the use of virgin plastic and make all packaging reusable, recyclable or compostable by 2025.