More

    Coca-Cola Christmas truck tour starts from Glasgow

    Coca-Cola has announced the return of its famous Truck Tour to sprinkle some magic and cheer across Britain.

    The Truck Tour is set to be bigger, brighter, and more dazzling than ever before, with festivities taking place at 17 stops nationwide, starting in Glasgow today (24 November), stopping at Silverburn Shopping Centre, and Edinburgh tomorrow at Fort Kinnaird Shopping Centre, promising a sleigh-load of excitement for everyone.

    The journey will be packed with interactive experiences to help visitors immerse themselves in festive fun – from a walk-in, and snow-filled bauble, to games giving visitors the chance to win a selection of prizes including meal-inspired rewards and recycled Christmas tree decorations.

    Families can pose for a memorable photo opportunity in front of the iconic Coca-Cola truck while listening to the Coca-Cola Christmas choir as they perform a set of carols.

    Visitors will also be able to take part in the ‘Discover Your Inner Santa’ quiz, inspired by this year’s new ‘The World Needs More Santas’ advert.

    Coca-Cola has partnered with Neighbourly, to support the local communities across the cities the Coca-Cola Truck Tour will be visiting. This initiative forms part of Coca-Cola’s ongoing support of Neighbourly through its partners Coca-Cola Europacific Partners. The bottler has worked with Neighbourly since 2020, making positive differences in communities through an effective volunteering programme.

    The beginning of the Truck Tour follows the launch of an on-pack promotion, offering consumers chances to win incredible festive prizes, including trips to Lapland, unforgettable foodie experiences, and exclusive Coca-Cola goodies.

    As the Coca-Cola Truck Tour makes its merry way through the nation in the lead-up to Christmas, the schedule will be unveiled over the coming weeks at @CocaColaGBI (Instagram).

    Latest

    PML launches new digital trade platform for IQOS retailers

    Philip Morris Limited (PML) has unveiled Heatwave Open, a digital trade...

    TWC Group is new James Hall & Co. Ltd data partner

    TWC Group has been announced as the new data...

    Rekorderlig unveils new Peach-Raspberry flavour for 2024

    Rekorderlig is expanding its range with the launch of...

    Historic charity, NewstrAid, announces 185th birthday raffle

    Industry charity, NewstrAid, has announced it will be holding...

    Don't miss

    PML launches new digital trade platform for IQOS retailers

    Philip Morris Limited (PML) has unveiled Heatwave Open, a digital trade...

    TWC Group is new James Hall & Co. Ltd data partner

    TWC Group has been announced as the new data...

    Rekorderlig unveils new Peach-Raspberry flavour for 2024

    Rekorderlig is expanding its range with the launch of...

    Historic charity, NewstrAid, announces 185th birthday raffle

    Industry charity, NewstrAid, has announced it will be holding...

    £10,000 worth of illegal vapes, tobacco seized in South Tyneside

    Around £10,000 worth of illegal vapes and tobacco has...

    Boost Drinks reveals refreshing new look for 2024

    Functional drinks brand Boost Drinks has unveiled a dynamic brand refresh, with eye-catching new packaging designed to leap off the shelf. The revised pack...

    Tropicana unveils new brand identity

    Leading juice brand Tropicana has announced a refresh of its packaging designs to ‘amplify 75 years of exceptional quality, craft, and heritage’. The brand said...

    Tango unveils Ice Blast flavours in on-the-go format

    Tango is set to excite shoppers up and down the country with the boldest drop of 2024: Tango Blast. The Tango Ice Blast flavours...