As part of its milestone 200th birthday celebrations taking place throughout 2024, Cadbury is bringing its most generous on-pack prize & reward giveaway ever to shelves across the UK: Win a Day to Remember.
With over 200,000 unforgettable prizes up for grabs, the nation’s favourite chocolate brand is once again rewarding shoppers and helping retailers to boost sales across the chocolate and biscuits categories.
The impressive prize pool has something for everyone, with unmissable experiences and tickets up for grabs for lucky winners each week from a variety of partners including top attractions from Merlin Entertainments, Arsenal FC, F1 Arcade, Sky, Goodwood, Jet2holidays, Liverpool FC, Manchester United FC, ODEON, Winter Wonderland and many more.
Additionally, every single entrant also receives a £75 voucher for Jet2holidays to help shoppers and their families make their own unforgettable memories this summer and beyond, with a little help from Cadbury.
“Cadbury has been a part of the nation’s adventures and memories for 200 years, so what better way to mark it than by creating thousands more. Two hundred thousand more, in fact!" said Connor Gould, Brand Manager for Cadbury Dairy Milk at Mondelēz International.
"We are so excited to see Win a Day to Remember land in stores to help engage and excite shoppers this year. From thrilling rollercoasters and views of London’s skyline to Grand Slams and the Theatre of Dreams…these are just a few of the unmissable experiences up for grabs in the coming months across our range. So stock up on Cadbury’s bestsellers today to see sales soar and memories made!”
The Win a Day To Remember promotion is live from August until November across a range of Cadbury chocolate and biscuit treats. To enter, shoppers simply need to buy a participating pack and enter the barcode details at winaday.cadbury.co.uk. The promotion will be supported in store with eye-catching POS materials and also through extensive digital, social and OOH activity to drive excitement and encourage purchase.
