Bobby’s is giving independent retailers a must-stock range that combines proven sales, affordable price points and strong shopper appeal across snacks, confectionery, drinks and bakery.
Its snack range is already a proven performer, with Bobby’s selling an average of 781,065 snack units every two weeks, equating to 77 units every minute, and representing a £19m+ retail sales opportunity.
A key hero line is Bobby’s Prawn Cocktail Spirals Big Bag £1.25, one of the best-selling snacks in the Bobby’s portfolio, offering a competitive price point and bold flavour in a vegetarian, gelatine-free format. For novelty drinks, Bobby’s Trinketto continues to show major scale, with the equivalent of over 4.3 million individual bottles sold, highlighting strong consumer demand.
In confectionery, Bobby’s delivers the affordability shoppers are looking for, with the Mega Sour range stocked by 80 per cent of its retailer base. Mega Squeeze Pop 18x£1 and Mega Sour Pops 55x30p are both vegan and gelatine free, making them strong impulse choices. Biscolata Cups 24x£1.25 and Biscolata Stix 12x99p add further appeal, ranking as the brand’s number one and number two best-sellers in the Biscolata range.
Retailers can also benefit from sale-or-return support, opening deals for new customers and free POS solutions across key ranges. For more information, retailers should contact Bobby’s directly.