Urban Eat. unveils new food-to-go unit for retailers

Following the release of its exciting new innovation into the food-to-go market, Urban Eat. is supporting retailers to maximise the sales potential of its micro-snacking range with a specially created Smart Retail Solution, a self-contained food-to-go unit complete with chiller and pre-programmed microwave.

Designed with complete ease from selection to consumption, the Smart Retail Solution takes customers through the entire journey: wrapped in eye-catching Urban Eat. branding, it draws in the attention of hungry shoppers, while the built-in digital screen delivers product details to assist as customers make their mouth-watering choice.

Containing a glass fronted, customer-facing chiller, Urban Eat.’s entire microwavable range stands on full display for easy selection. Once a choice is made, users are then greeted with the Smart Retail Solution’s integrated microwave. Pre-programmed with each of Urban Eat.’s micro-snacking range, ensuring each choice is cooked to hassle-free perfection that delivers a quality eat every time from as little as 40 seconds.

“We are so excited to be able to offer our new innovative concept to operators. The Smart Retail Solution reflects our dedication to enhancing the food-to-go experience for both retailers and consumers,” Anna Bond, senior customer marketing manager at Fresh Food For Now, said.

“When in development, we listened to both parties to create something that would solve retailer’s current shopfloor obstacles, maximise sales potential across day parts and offer a quick and easy way to consume our great tasting products. This space-saving, easy to operate appliance is exactly what we are calling it – a smart retail solution.”