More

    Tribe’s instant Protein Muesli Pots in sustainable packaging

    “Tribe Protein Muesli Dark Chocolate & Hazelnut is the UK’s first protein breakfast to win a Great Taste Award.”

    Tribe has launched a new protein muesli instant breakfast oat blend, delivered in Greiner Packaging’s sustainable K3 pot.

    “Consumers had been asking us for a high-protein natural breakfast,” says Tribe co-founder Rob Martineau, “So, having launched the product in pouches, we have now taken it into the ready-to-go instant breakfast cereal category.

    Tribe’s instant breakfast oat blend is available in Raspberry Nut Crunch and Dark Chocolate & Hazelnut flavours. Packed with natural plant energy, gluten-free and suitable for vegans, each pot contains 10g of protein.

    “Tribe’s proposition of ‘Natural plant energy. Fuel without compromise’, is all about great flavour, so we are proud to say that Tribe Protein Muesli Dark Chocolate & Hazelnut is the UK’s first protein breakfast to win a Great Taste Award.”

    “We were attracted to using Greiner Packaging’s perfectly recyclable K3 packaging due to its sustainability credentials,” says Rob Martineau. “The lightweight PP cup is wrapped in a cardboard sleeve which can be easily separated to enable recycling.”

    “We are pleased to have helped Tribe take its new Protein Muesli instant breakfast porridge pots to market so quickly,” says Greiner Packaging UK & Ireland Sustainability & Innovation Manager Rachel Sheldon. “Our recyclable K3 plastic-cardboard cup is a perfect fit for the brand.”

    Latest

    nākd. unveils Fruit & Fibre bars for functional snacking

    nākd. is expanding its portfolio of healthier snacks with...

    Funkin feeds Gen-Z nostalgia with Blue Raspberry Martini

    Cocktail brand and creator of the Nitro Passion Fruit...

    Major marketing campaign for Nature Valley targets ‘happily hectic’ lifestyles

    Cereal bar brand Nature Valley is bounding onto screens...

    Post Office IT scandal: Alan Bates sees ‘no end’

    Post Office is a "dead duck" and should be...

    Don't miss

    nākd. unveils Fruit & Fibre bars for functional snacking

    nākd. is expanding its portfolio of healthier snacks with...

    Funkin feeds Gen-Z nostalgia with Blue Raspberry Martini

    Cocktail brand and creator of the Nitro Passion Fruit...

    Major marketing campaign for Nature Valley targets ‘happily hectic’ lifestyles

    Cereal bar brand Nature Valley is bounding onto screens...

    Post Office IT scandal: Alan Bates sees ‘no end’

    Post Office is a "dead duck" and should be...

    Hancocks offers Thursday flash deals in all depots

    Leading confectionery wholesaler Hancocks has started offering weekly flash...

    nākd. unveils Fruit & Fibre bars for functional snacking

    nākd. is expanding its portfolio of healthier snacks with the addition of Fruit & Fibre bars, the first of its kind in the market...

    Funkin feeds Gen-Z nostalgia with Blue Raspberry Martini

    Cocktail brand and creator of the Nitro Passion Fruit Martini, Funkin Cocktails, is set to disrupt the summer beverage scene once again with the...

    Major marketing campaign for Nature Valley targets ‘happily hectic’ lifestyles

    Cereal bar brand Nature Valley is bounding onto screens this week with a television and influencer campaign designed to boost brand awareness of its...