Three major convenience store chains in Scotland have joined the Scotland Loves Local Gift Card initiative to boost local economies.
Scotmid, Spar Scotland and One O One Retail have each signed their shops to accept the gift card as they are launched in the regions in which they operate, enabling shoppers to to spend gift cards in their communities.
The Scottish government is funding the rollout of gift cards across each of the country’s 32 local authority areas.
“We are delighted to get the support of Scotmid, Spar Scotland and One O One Retail, opening up hundreds of stores across the country to shoppers using the Scotland Loves Local Gift Card,” Phil Prentice, chief officer at Scotland’s Towns Partnership (STP) which leads the initiative.
“Convenience stores and their staff have been among those who have been on the frontline supporting their communities throughout the coronavirus pandemic. Shopping with them using a Scotland Loves Local Gift Card is another way in which you can express your thanks and show your loyalty for all that they have done and show your support and confidence in them – rebuilding local economies and laying the foundations for a stronger future.”
Scotmid, also a sponsor of the wider Scotland Loves Local campaign, said it could eventually involve its entire network of 179 community stores in Scotland in the gift card initiative.
“We are sponsoring the drive for people to support the businesses around them as they recover and rebuild. As a community retailer, we have witnessed first-hand the importance of being there and supporting others, particularly during the most challenging times,” Shirley MacGillivray, head of communities and membership at Scotmid, said.
“We are thrilled to partner with Scotland Loves Local and accept the Gift Card, so we can shout even louder about why it’s so important for us all to show loyalty to our communities and local businesses.”
CJ Lang, which owns the Spar Scotland brand, can add 107 of its company-owned stores to accept the cards.
Brian Straiton, company owned stores operations director at Spar Scotland, said: “As a scheme which supports local businesses and communities it was a no-brainer for us to get behind the Scotland Loves Local Gift Card. It aligns completely with our values.
“We are incredibly proud of the part that staff in our stores from Gretna to Helmsdale have played in helping their customers respond to challenges caused by Covid-19, reminding everyone of the valuable and vital part that local shops play in our communities. Anything that encourages people to shop locally, support businesses and build a better future is welcome to us.”
One O One’s support brings the potential for another 43 stores to be brought into the programme.
Paul Stirling, group retail director at One O One Convenience Stores, said: “Our network of stores play an important part in our communities – never more so than since the onset of the coronavirus pandemic. We are proud of the way in which our business has been there for our customers all day, every day.
“We are delighted to accept the Scotland Loves Local Gift Card in our stores. It’s another way in which customers can show their support for businesses in their region. We are sure it can play a part in helping both the recovery from the pandemic and help be part of the foundations for a stronger economic future.”
Local authorities across the country are currently signing up to spearhead the rollout of the gift cards for their areas, with launch costs being met by the Scottish government.
Each card can only be spent in the region for which it is branded, meaning it is effectively a new form of local currency.
Businesses of every kind can sign up to accept the card. The only requirement is that they must have a physical presence in the region in which they are registering. Cards will become available to customers following a series of local launches expected to take place in the coming months.
The Scottish Grocers’ Federation has previously encouraged its members to sign up as merchants.
Registering to accept the Scotland Loves Local Gift Card is free, with payments processed through the Mastercard network. STP is working with Perth-based fintech Miconex, which already operates gift card programmes in the UK, Ireland and North America, to deliver the scheme.