Skip to content
Search
AI Powered
Latest Stories

SRSLY Low Carb gives spaghetti bolognese a healthy spin 

SRSLY Low Carb gives spaghetti bolognese a healthy spin 

With a recent food survey suggesting that spag bol has now usurped pizza, fish & chips and homemade curry to become the nation’s second-favourite meal (behind the timeless roast dinner), it was all too clear that SRSLY Low Carb would be burning the midnight oil to add a vegan Spaghetti Bolognese to its guilt-free ready-meal range.

Once again, the primary remit was to include a significant low-carb twist, banishing any excess sugar to rethink a classic that boasts only 17.9g of carbs Vs the 50-60g you’d expect from with a similar-sized portion of traditional spag bol.


“Everyone accepts that today ready meals are a mainstay of today’s hectic life schedules,” said SRSLY founder Andy Welch. ‘We saw another well-timed opportunity for konjac-based noodles with their impressive low glycemic index to come to the fore and displace wheat-based spaghetti that is awash with needless carbs and calories. We believe that great food comes in many guises, including a thoughtfully balanced ready meal, which if well executed can offer quick turnaround sustenance and a masterclass in mindful eating versus lazy calories and unwelcome meal guilt.”

Konjac noodles made from the root of the konjac yam plant continue to make a name for themselves in health-conscious Asian cuisine, largely on account of their proud low calorie/gluten-free credentials. Inevitably a growing hunger for sharing World Cuisine wisdom has triggered a growing presence within healthier eating circles.

“Nothing stands still in today’s constantly evolving food theatre,’ concludes Andy, ‘I mean swapping out spaghetti is hardly a big deal because even in traditional Italian cuisine it had no real relevance because tagliatelle was the authentic pasta of choice.”

The last few months have seen SRSLY Low Carb working all hours to fine-tune their latest wholesome twist on a fulsome Winter Warmer so it was ready in December to provide nourishing piping hot comfort food throughout the cold, dark months that lie ahead.

Srslylowcarb.com

£5.99 (370g serving)

More for you

Fanta adds more fruity twists to its zero sugar range

Fanta adds more fruity twists to its zero sugar range

Coca-Cola Europacific Partners (CCEP) has announced that Fanta, the leading flavoured carbonate brand in GB retail, is adding three fruity flavours to its zero sugar line-up with launch of Fanta Zero Apple and Fanta Zero Raspberry, plus a limited-edition Fanta Tutti Frutti Zero Sugar.

Fanta accounts for nearly one in every five flavoured carbonates sold in GB and is valued at almost three times more than its nearest competitor.

Keep ReadingShow less
Jacob's Mini Cheddars range, baked with cheesy specials

Jacob's Mini Cheddars unveils limited edition flavours

Jacob's Mini Cheddars range gets two limited edition flavours

Global snacking company pladis has added two limited edition variants to its popular £89 million Jacob’s Mini Cheddars snacking range.

Dialling up the brand’s ‘baked with real cheese’ credentials, the two new ‘Cheesy Specials’ variants – Jacob’s Cheese & Red Onion Mini Cheddars and Jacob’s Cream Cheese, Garlic & Herb Mini Cheddars – will be hitting shelves from the beginning of February.

Keep ReadingShow less
Nestlé Purina expands innovative wet cat food range

Purina expands innovative cat food range

Purina expands Gourmet Revelations cat food range

Nestlé Purina Petcare has shed light on the diverse personalities of beloved cats across the UK in time for the announcement of its new Gourmet Revelations Fine Cuts in Gelée.

Their first ever Paws Up Poll saw more than five thousand cat owners tell Purina all about their cats, uncovering intriguing trends among different breeds and providing valuable insights into our feline friends.

Keep ReadingShow less
Cox & Co boosts orange variants

Cox & Co orange variants

Cox & Co boosts Easter range with orange variants

Single origin dark chocolate brand, Cox & Co, is upping the ante this Easter with the launch of two new Easter products.

Following the success of the launch of its Blood Orange Crunch bar in the autumn, Cox & Co has now created two new Easter products inspired by its newest flavour; a Blood Orange Crunch Egg Bar and a Blood Orange Crunch Easter Egg.

Keep ReadingShow less
Bridget Jones: Mad About The Boy

Bridget Jones: Mad About The Boy

Popworks Bridget Jones: Mad About The Boy collab and on-pack promo

To celebrate the release of Bridget Jones: Mad About The Boy, only in cinemas from 13February, PopWorks is kicking off its first ever* on-pack promotion. It is running from 27 January to 23March across its Sweet & Salty and Sweet BBQ flavour 85g sharing bags. To celebrate the cinema release, the promotion offers shoppers an amazing opportunity to win a luxury getaway; official movie merchandise and gift vouchers, making this an unmissable promotion for Bridget Jones fans.

The partnership taps into a massive fanbase, with 13 per cent (8.9 million) of the UK population identifying as Bridget Jones super fans. As one of the most beloved film franchises, this is the perfect opportunity to enhance PopWorks' brand relevance with shoppers and establish its place as the perfect accompaniment to a big night in.

Keep ReadingShow less