Snowshock, supplier of premium slush products, has slashed its prices for slush syrup.
The company, which recently opened a state of the art production plant, hopes to attract more retailers with the move.
Slush is now available from £11.99 with free next day delivery.
The company attributed the economies of scale and increased sales for facilitating the price cut, adding that there is no change to quality or taste of the product.
Retailers can get 10 per cent off their first order and free POS with code 10PLEASE on www.snowshock.com. Customers can also earn reward points with every purchase.