New lines and seasonal favourites
Rose Marketing’s Christmas range features a mix of new lines and seasonal favourites – all available right now. Central to the seasonal offer are sweet treats celebrating the heart-warming family-favourite Christmas film The Snowman and The Snowdog; which boasts 74 per cent awareness amongst UK families.
The Snowman and the Snowdog Hot Chocolate Bomb is a delicious milk chocolate ball that slowly melts in a mug of hot milk as sweet marshmallows rise to the top (12 x 50g RSP £2.49).
Alternatively, the pack of three Melting Hot Chocolate Stirrers, which are generously topped with marshmallow pieces and sugar decoration, offers another way to make a first-class hot drink (24 x 75g RSP £4.99). For extra indulgence, choose the Hot Chocolate Mallow Toppers, with six in the pack, so there are plenty to share (24 x 60g RSP £1.49). For more festive fun, there is blue raspberry flavour Candy Floss “Snow” (6 x 50g / RSP £1.59) or a hand-decorated fruit flavour Mallow Pops featuring Snowman and Snowdog character designs and presented in beautifully branded counter-display boxes (24 x 30g RSP £1.49)
A perfect Christmas gift would be the Tango Selection Box crammed with tango treats like cherry and blue raspberry Tiny Tangs Candy Pieces, sour Blast Balls, Chewbies, Shockers Chew Bars and Face Shockz sour powder-filled bubble gum balls (24 x 138g / RSP £2.59). The Selection boxes also offer a great alternative to chocolate and so cater to different dietary requirements.
Completing the range, and something that can double up as a gift or decoration is the SLUSH PUPPiE Candy Canes. Each of the 10 candy canes in the pack boasts the iconic blue raspberry and cherry SLUSH PUPPiE flavours. (24 x 138g & RSP £1.49).
“With 90 per cent of UK consumers buying confectionery at Christmas, it’s vital that retailers make the most of this commercially important time of the year,” said Rose Marketing UK MG Steven Watt. “We recommend mixing up the in-store offer with popular brands and hints of Christmas past to encourage nostalgic shopping experiences. To take advantage of this busy trading time, themed Christmas displays in the highest footfall areas like a store entrance or end of aisle should be considered and Rose can offer dedicated point of sale to make this really special. Whatever instore theatre is chosen, it will definitely boost shopper spirits and in turn encourage confectionery sales. Retailers should also consider the various gifting and eating occasions that are synonymous with Christmas and build displays relating to things like stocking filler treats, last-minute gift ideas and self-eat indulgence.”
To round off the season, Rose Marketing is currently running an exclusive promotion in the seasonal section of their website; use CHRISTMAS10 at checkout to get 10% off the entire Christmas range for a limited period.