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    Private equity firm acquires World of Sweets and Bobby’s

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    London-based A&M Capital Europe (AMCE) has acquired a majority stake in World of Sweets and Bobby’s (also known as IBG)- a brand owner and distributor of confectionery, baked goods and savoury snacks in the convenience, wholesale and grocery channels, from Sculptor Capital Management.

    Headquartered in Loughborough, IBG has more than 60,000 customers. It owns brands that include Bobby’s, Bonds of London, Kingsway, Crazy Candy Factory and Candy Realms whilst partnering with international brands, including Pez, Nerds and Tootsie.

    The deal with AMCE is expected to enable IBG to “strengthen its existing position, underpinned by the continued growth of its owned and partner brands and new exclusive partnerships”.

    The group also stated that it plans to drive further growth across its digitally enabled routes to market and pursue bolt-on acquisitions.

    IBG will continue to be run by its existing management team, led by CEO Wayne Beedle.

    Earlier in January, World of Sweets became the new authorised UK distributor of Anthon Berg, which is owned by Toms International, a Danish confectionery producer since 1954.

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