Skip to content
Search
AI Powered
Latest Stories

Over 1.5 tonnes donated to Merseyside foodbanks through Quorn ‘Double The Donations’ initiative

Over 1.5 tonnes donated to Merseyside foodbanks through Quorn ‘Double The Donations’ initiative

Quorn has donated more than 1.5 tonnes of food to Liverpool foodbanks through two consecutive years of its "Double The Donations" initiative.

Through its partnership with Liverpool FC and working with Fans Supporting Foodbanks, Quorn was able to double the huge 779kg worth of food donations made by fans at this year’s Merseyside Derby


Recent data showed that Merseyside foodbanks report a 96% increase in demand year-on-year.* The ‘Double The Donations’ pledge made by Quorn, LFC’s Official Sustainable Protein Partner, was developed to help to raise awareness of the issues of food poverty, and increase food donations to alleviate some of those pressures in the Liverpool City Region.

"We are proud to partner with Liverpool FC and support this very important cause for the second year running," said Sam Blunt, Commercial Operations Director at Quorn Foods. "The total donations received are a testimony to the amazing work of Fans Supporting Foodbanks, and we’re inspired by the team of volunteers and the generosity of football fans in their fight against food poverty. We’ll continue to help in any way we can.”

This year, the initiative was supported by Liverpool FC legend Jamie Carragher and Liverpool comedian John Bishop, who visited foodbanks in Jamie’s childhood community, and encouraged fans to donate at the match against Everton on 13 February.

Fans Supporting Foodbanks was founded in 2015 and is a joint initiative between volunteer fans of Liverpool FC and Everton FC, promoting a global message of football solidarity because hunger does not wear club colours.

More for you

Fanta adds more fruity twists to its zero sugar range

Fanta adds more fruity twists to its zero sugar range

Coca-Cola Europacific Partners (CCEP) has announced that Fanta, the leading flavoured carbonate brand in GB retail, is adding three fruity flavours to its zero sugar line-up with launch of Fanta Zero Apple and Fanta Zero Raspberry, plus a limited-edition Fanta Tutti Frutti Zero Sugar.

Fanta accounts for nearly one in every five flavoured carbonates sold in GB and is valued at almost three times more than its nearest competitor.

Keep ReadingShow less
Jacob's Mini Cheddars range, baked with cheesy specials

Jacob's Mini Cheddars unveils limited edition flavours

Jacob's Mini Cheddars range gets two limited edition flavours

Global snacking company pladis has added two limited edition variants to its popular £89 million Jacob’s Mini Cheddars snacking range.

Dialling up the brand’s ‘baked with real cheese’ credentials, the two new ‘Cheesy Specials’ variants – Jacob’s Cheese & Red Onion Mini Cheddars and Jacob’s Cream Cheese, Garlic & Herb Mini Cheddars – will be hitting shelves from the beginning of February.

Keep ReadingShow less
Nestlé Purina expands innovative wet cat food range

Purina expands innovative cat food range

Purina expands Gourmet Revelations cat food range

Nestlé Purina Petcare has shed light on the diverse personalities of beloved cats across the UK in time for the announcement of its new Gourmet Revelations Fine Cuts in Gelée.

Their first ever Paws Up Poll saw more than five thousand cat owners tell Purina all about their cats, uncovering intriguing trends among different breeds and providing valuable insights into our feline friends.

Keep ReadingShow less
Cox & Co boosts orange variants

Cox & Co orange variants

Cox & Co boosts Easter range with orange variants

Single origin dark chocolate brand, Cox & Co, is upping the ante this Easter with the launch of two new Easter products.

Following the success of the launch of its Blood Orange Crunch bar in the autumn, Cox & Co has now created two new Easter products inspired by its newest flavour; a Blood Orange Crunch Egg Bar and a Blood Orange Crunch Easter Egg.

Keep ReadingShow less
Bridget Jones: Mad About The Boy

Bridget Jones: Mad About The Boy

Popworks Bridget Jones: Mad About The Boy collab and on-pack promo

To celebrate the release of Bridget Jones: Mad About The Boy, only in cinemas from 13February, PopWorks is kicking off its first ever* on-pack promotion. It is running from 27 January to 23March across its Sweet & Salty and Sweet BBQ flavour 85g sharing bags. To celebrate the cinema release, the promotion offers shoppers an amazing opportunity to win a luxury getaway; official movie merchandise and gift vouchers, making this an unmissable promotion for Bridget Jones fans.

The partnership taps into a massive fanbase, with 13 per cent (8.9 million) of the UK population identifying as Bridget Jones super fans. As one of the most beloved film franchises, this is the perfect opportunity to enhance PopWorks' brand relevance with shoppers and establish its place as the perfect accompaniment to a big night in.

Keep ReadingShow less