Nisa unveils Back to School promotion

Nisa has launched a promotional event coinciding with schools re-opening for the autumn term this September.

The Back to School event, focusing on lunch time favourites and quick but tasty breakfasts, is supported by dedicated POS including gondola ends, shelf stripping and wobblers.

The deals available on lunchbox essentials such as multi packs of crisps include: Pom Bears 5pk and Hula Hoops Pufts 6pk for £1, Kelloggs Rice Krispie Squares bars 6pk and Soreen Lunchbox Malt Loaves 5pk for £1 each, Capri-Sun orange or blackcurrant 4pk for only £1 and Nestle Twinpot yoghurts in Kit Kat and Smarties varieties for 50p each.

A range of healthy snacks and cupboard essentials including Co-op bananas and easy-peeler oranges at 89p a pack, John West tuna chunks in brine or sunflower oil 4pk at £4 and McCain ready-baked jacket potatoes 4pk at £2 is also on promotion.

In addition, the promotion also includes Flash Wipe n’ Go lemon surface wipes 40pk for £1 and Dettol 2-in-1 antibacterial wipes 15pk for £1.79.

Chris Walker, Nisa’s marketing operations manager, said: “With 65 per cent of parents feeling worried about sending their children back to school Nisa understands that convenience shopping is more essential than ever and this promotion equips our partners with a range of products to meet the demand of numerous shopper missions during this stressful time.

“We’re encouraging retailers to make good use of gondola ends to ensure the Back to School offers are easy to spot in store and to include staple items – such as cordials – to help upsell these products.”