Nisa retailers urged to nominate a local cause as MADL opens funding giveaway


Making a Difference Locally (MADL), Nisa’s charity, has launched a second round of its Heart of the Community Awards initiative.

Nisa partners can nominate a local community project to receive up to £5,000 of funding from the charity. Good causes that encourage communities to enjoy and spend time outdoors will be preferred in this round.

Donations totalling £150,000 will be disbursed through the initiative, as in the case of its launch last October which has seen 34 good causes nationwide benefitting, making it MADL’s biggest funding giveaway to date.

“We received a fantastic response to our first round of funding last year and the feedback from good causes that have benefitted has been incredibly heart-warming, so we’re delighted to be able to bring back the Heart of the Community Awards for a second round of donations,” Kate Carroll, Nisa’s head of charity, said.

“With the majority of people in the UK likely to have spent much of the last year indoors due to national restrictions, we wanted particularly to support causes that encourage or help communities to spend time outdoors this time around.”

Nominations will be accepted from Nisa partners via a dedicated website from 1 April and will remain open until 30 April.

“Independent retailers are at the very heart of their communities and so are perfectly placed to identify local projects in need of a little extra support and we look forward to helping them really make a difference for their local area,” Carroll said.