Skip to content
Search
AI Powered
Latest Stories

Morrisons introduces entry-level budget range to 500 convenience stores

Morrisons introduces entry-level budget range to 500 convenience stores

Morrisons has started rolling out its entry-level Savers range to 500 convenience stores across the UK after calls for supermarkets to make their cheapest products more accessible to cash-strapped shoppers.

Savers products will be available in over 500 Morrisons Daily stores, priced the same as in its supermarkets. The roll-out will start with 10 lines, including washing up liquid, toilet rolls and sausages, followed by a further 30 products in the coming weeks. The additional items will include essentials such as eggs, ham, juice, butter, cheese and mince.


Morrisons' Chief Executive, David Potts, first revealed plans to roll out the Savers range in the convenience channel last month when being questioned by MPs about greedflation accusations, on if supermarkets were profiteering and doing enough to support consumers during the inflation crisis.

Consumer watchdog Which? has also been calling on supermarkets to improve the availability of essential budget options in their convenience stores so consumers, especially those on a low income, are not paying over the odds because they cannot get to a larger supermarket store.

Speaking today, Potts said: “Inflation is stubbornly high, and the cost of living is showing no signs of reducing. Speaking plainly, the reason that convenience stores don’t stock entry price point products is because they make very little, if any, money and do not fit with the significantly higher cost structure of convenience stores. But customers – especially those living in areas without easy access to a supermarket – have told us how much they would appreciate it at this difficult time and so we are doing it.

“Our Savers range is incredibly popular in our supermarkets and offers outstanding value and good quality. Recent research has shown that Savers is the UK’s fastest-growing value range and we are proud to be the first major UK supermarket to introduce some key products from the range into convenience stores all over the country.”

Morrisons recently relaunched its Savers range with more colourful packaging aimed at achieving better standout on-shelf. It also added 56 new lines, taking the total range to 217 products.

Morrisons also announced that it is cutting the price of 18 high-volume products in its c-stores, including both 2 and 4 pint milk, bread and tomatoes.

More for you

Unilever office
Photo: iStock

Unilever announces demerger plans for ice cream business

Unilever said on Thursday its ice cream business will be separated by way of demerger, through listing of the business in Amsterdam, London and New York.

"This decision follows a full review by the Board of separation options," the company said.

Keep ReadingShow less
Historic store's closure 'signals death knell for high street', warns retail body
Photo: iStock

Historic store's closure 'signals death knell for high street', warns retail body

The closure of one of Britain's oldest department stores due to recent tax rises signals a "devastating new chapter" for Britain's high streets, the country's leading retail body has warned.

Beales, a 143-year-old retail institution that opened its doors in Bournemouth in 1881, has announced the closure of its final remaining store in Poole's Dolphin Centre by the end of May, blaming increased tax burdens introduced in last October's Budget for making the business unviable.

Keep ReadingShow less
Distributor fined after failing to ensure essential safety checks on potentially toxic food items.

Distributor fined after failing to ensure essential safety checks on potentially toxic food items.

iStock image

Spice supplier fined for failing to ensure safety checks

A food importer and distributor has been fined after failing to ensure essential safety checks on potentially toxic foods it brought into the country.

Uxbridge Magistrates’ Court heard that Southall-based Al Noor Ltd failed to notify port authorities in Suffolk about a shipment of spice mixes from Pakistan it received in May 2022. In the absence of a proper declaration, it did not undergo the necessary checks.

Keep ReadingShow less
Post Office Horizon scandal

Post Office Horizon scandal

Getty Images (Photo by Dan Kitwood/Getty Images)

Over £663m paid to Post Office Horizon victims, says government

Approximately £663 million has been paid to over 4,300 claimants across four schemes for the victims of Post Office Horizon scandal. This is up from £594 million figure reported last month.

Sharing the latest report, Department for Business and Trade (DBT) stated on Friday (7) that £315 million has been paid under Horizon Shortfall Scheme (HSS), including interim payments while £128 m has been paid under Group Litigation Order (GLO) Scheme.

Keep ReadingShow less
Post Office Horizon scandal: Keith Bell Wins £600K Compensation

Post Office Horizon scandal

Photo by ADRIAN DENNIS/AFP via Getty Images)

Stockton former sub postmaster receives Horizon compensation

A former sub-postmaster who was wrongly convicted amid the Horizon scandal has recently received a £600,000 settlement.

Keith Bell, 76, was a sub-postmaster in Stockton, Teesside, between 1987 and 2002, when he was convicted of false accounting. He had to do 200 hours of community services when he was convicted.

Keep ReadingShow less