Mars Chocolate Drinks and Treats (MCD&T) has announced the launch of Snickers Dessert Sauce.
The iconic Snickers flavour of chocolate, peanut and caramel will be available for the first time ever to enjoy as a dessert sauce, offering consumers a deliciously familiar brand to enjoy with everything from ice cream, to crepes and waffles.
Michelle Frost, general manager at Mars Chocolate Drinks and Treats says: “The ambient dessert category has been a major driver in fuelling dessert sales, and we saw a great opportunity to introduce another of our much-loved brands into the category.
“As we approach the summer month, Snickers Dessert Sauce will no doubt be a popular addition to consumers shopping baskets as they look for fun ways to enjoy their at-home creations!”
Mars Dessert Sauce blends the legendary taste of chocolate, nougat and caramel, and Bounty Dessert Sauce the delectable combination of chocolate and coconut.