- Martin Swadling joins C-Store Collective as Associate.
- Brings 30+ years’ experience from Booker and convenience retail.
- Will drive strategy, category growth, and operational efficiency.
C-Store Collective, a leading strategist and consultancy body for convenience retail operators, is proud to announce the appointment of Martin Swadling as its newest Associate, effective immediately.
With over three decades of experience in convenience store operations and supply chain management, Martin Swadling brings a remarkable breadth of leadership and insight to his new role.
Martin joins C-Store Collective following a distinguished tenure at Booker, where at various times he ran the Premier & Londis brands, earning recognition for his operational excellence, innovative category management, and customer loyalty initiatives.
“I am absolutely thrilled to join C-Store Collective,” said Martin Swadling. “Their reputation for delivering transformative results for convenience retailers aligns perfectly with my passion for maximizing customer value and driving sustainable growth.”
What Will Martin Swadling Do at C-Store Collective?
In his new position, Martin will play a pivotal role in expanding C-Store Collective’s service offerings across key areas, including:
- Strategic consultancy — Helping operators target and unlock new revenue opportunities.
- Category review & optimisation — Applying cutting-edge assortment planning, pricing, and merchandising strategies.
- Operational best practice — Guiding sites toward increased profitability and efficiency.
- Membership engagement — Sharing insightful analysis, benchmarking, and expert thought leadership.
“Martin’s addition elevates our bench strength,” said Jonathan Rons , Co Founder of C-Store Collective. “His deep sector knowledge, entrepreneurial spirit, and passion for innovation are exactly the qualities we value. We look forward to delivering even greater impact on behalf of our members and clients.”
His focus on profitable yet customer-centred trading aligns closely with C-Store Collective’s ethos of delivering results responsibly.
