Halewood Artisanal Spirits has signed an agreement with Premium Distillers in Poland, to become the exclusive UK distributor of Polish vodka brand, Krupnik.
The deal, which is effective immediately, sees Halewood take over the distribution of Krupnik’s flagship ‘Original Vodka’ and its flavoured variants, across both the UK on and off trade.
Stewart Hainsworth CEO, Halewood Artisanal Spirits, comments; “Krupnik is a high quality Polish vodka offering. Boasting thirteen generations of distilling heritage, it makes a perfect addition to our existing range of quality artisanal spirits. We see a huge opportunity to grow this brand in the UK market as a great tasting, quality liquid at a very accessible pricepoint and look forward to working alongside Premium Distillers to make this happen”.
William Carey, CEO of United Beverages, comments, “We are excited about our new collaboration with Halewood as our new strategic partner for the sales of Krupnik vodka in the UK. Halewood has proved to be a professional and active company, owning and distributing their market leading brands both to the UK market and globally.
“We believe that this collaboration will strengthen our position in the UK market with Krupnik, one of the fastest growing international brands, which is available in over 30 countries globally and is one of the leading vodka producers in the Polish market. We look forward to a successful relationship going forward with Halewood”.
Krupnik will bolster Halewood’s existing vodka offering, which includes the award winning JJ vodka and gin range, and will join the wider spirits line up including Whitley Neill Gin, Dead Man’s Fingers Rum and its growing range of whiskies (Aber Falls, Bankhall and Bonnington).
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