Häagen-Dazs has launched a ‘Wonder Woman 1984’ ice cream in partnership with Warner Bros.
The luxury ice cream brand will be giving away 25,000 free ice cream stickbars of the limited edition variant via Deliveroo orders in selected areas across London and Manchester.
The giveaway celebrates the brand’s global partnership with Warner Bros. for the much-anticipated release of Wonder Woman 1984, available to rent via leading digital retailers.
Consumers only need to order from a participating restaurant in Deliveroo Editions to be in with a chance to receive a complimentary limited-edition pack, between 19 and 24 January.
The brand urged retailers, both in supporting areas and outside, to stock up on Häagen-Dazs best-selling stickbars and tubs to meet increased demand driven by the film partnership and giveaway.