Bill McFarland appointed Refresco CFO

Refresco Group, independent beverage solutions provider for brands and retailers, has announced the appointment of Bill McFarland as its new chief financial officer (CFO).

Presently serving as CFO of Refresco North America, McFarland replaces Adee Packer who has stepped down as CFO and member of the Refresco executive board.

McFarland joined the company through the acquisition of Cott Beverages, where he was CFO since 2013, and has over 20 years of experience in the FMCG industry. Prior to his career at Cott, he has held several finance roles at Molson Coors, including CFO of Molson Coors International and controller of Molson Coors UK.

“I am pleased to welcome Bill as our new Group CFO and member of the Executive Board,” Hans Roelofs, Refresco chief executive, commented.

“Bill and I have been working together ever since he came on board in 2018, and I look forward to working side by side going forward. We welcome Bill’s financial expertise, knowledge of our business and deep understanding of the beverage industry. Together with his strong leadership skills, I am confident that Bill will continue to support delivering Refresco’s strategic objectives.

“We thank Adee for his contribution to the company over the past year and wish him success in his future endeavors.”

McFarland will take up the new role on 1 July, and Andre Voogt, M&A director at Refresco North America, will step into the role of CFO Refresco North America.

Earlier in February, leading global investment firm KKR has acquired a majority stake in Refresco, with Refresco’s existing investors, PAI Partners and British Columbia Investment Management Corporation, maintaining a significant minority position.