Bidfood Scotland opens e-commerce platform to champion local produce

Foodservice supplier Bidfood Scotland has announced the opening of a new area within their e-commerce platform, Bidfood Direct, which will be completely dedicated to Scottish produce.

The new platform, which goes live during Scottish Food & Drink Fortnight, will promote local visibility to chefs and caterers across Scotland and will be accessible on Bidfood Direct from 2nd September 2023.

The Scottish online platform is being delivered as part of a new funding partnership with industry leadership organisation, Scotland Food & Drink, and aims to offer new and existing producers to Bidfood Scotland the opportunity to promote their products to chefs, caterers and buyers as a Scottish collective, reaching the online shopping basket of thousands of Bidfood’s loyal trade customers in Scotland.

Representing a broad spectrum of Scotland’s larder, the shop will include products from all categories, including fish, meat, dairy, bakery, deli & store cupboard and alcohol & soft drinks.

Promoting local produce is a key tenet of the recently launched Scotland Food & Drink industry strategy, ‘Sustaining Scotland. Supplying the world.’

“Scotland is full of passionate suppliers, and buyers who are keen to maximise Scottish produce on their menus and plates,” said Stephanie Pritchard, Head of UK Market Development at Scotland Food & Drink. “The launch of the Scotland Food & Drink platform on Bidfood Direct is an excellent step to supporting both suppliers and buyers to grow commercially.”

Katie Sillars, Head of Digital Trading at Bidfood UK, added: “Over the last few years, we’ve worked behind the scenes to ensure we have the right Scottish suppliers and local products for our customers, at the right price stocked in our depots. Now, we’re daring to be different. Technology is at the forefront of our business, and we want to ensure all suppliers, small and large are visible to our customers.

The digital shop is now open for orders at www.bidfooddirect.co.uk.