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    Vocation Brewery celebrates seventh birthday of flagship beer

    Vocation, one of the UK’s largest and fastest growing independent breweries, is celebrating seven years of its flagship beer, Life & Death, with three new brews. While the original Life & Death is still brewed to its original recipe, the three new beers imagine what Life & Death could have been like if it was changed to the extreme.

    The three new brews are available now to independent retailers, and include:

    Life & Death Session Edition (3.5% abv), which contains Vocation’s Classic IPA hopped with Citra and Mosaic, brewed to a more sessionable abv, without sacrificing its West Coast character. The beer provides fruit-forward flavours with a bite of citrus zest, followed by a moreish, lingering bitterness.

    Life & Death Hazy Edition (6.5% abv), using the original recipe, shrouded in a thick New England fog to soften its bristlier West Coast features. It is a rounded, softer Life & Death, brewed with flaked wheat, jumbo oats, and more Citra hops for a juicy aroma, fleshy tropical and stone fruits flavour, and a silky finish.

    Life & Death Gold Edition (7.4% abv), which consists of Vocation’s Classic IPA hopped with Citra and Mosaic, brewed with even more malts to produce an amped-up abv, more body and an even punchier resinous finish. The fruit-forward flavours of the Classic Life & Death have been dialled up to produce a bigger bite of pithy West Coast citrus, followed by a long, lingering, malty bitterness.

    “We pride ourselves on the fact that our original Life & Death is still brewed to its original recipe, the recipe that got us going and propelled us into big-time brewing,” said Matt Howgate, Innovation Brewer at Vocation Brewery.

    “We are delighted to now be launching our three new Life & Death special edition beers, which visualise what our flagship Life & Death IPA could have been like if it was changed to the extreme.

    “Our three new brews offer a beer for all occasions, whether drinkers are looking for a lower abv beer which still delivers on flavour (Life & Death Session Edition); a hazy, softer version with a silky finish (Life & Death Hazy Edition); or an amped-up abv version with a long, lingering, malty bitterness (Life & Death Gold Edition). We can’t wait for consumers to try these and to let us know what they think of them.”

     

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