Nisa brings in Nigel Maxwell from Musgrave as new NI lead

Nisa Retail has announced the appointment of Nigel Maxwell as the head of its Northern Ireland team.

Maxwell has over three decades of experience in grocery retailing, largely in Northern Ireland, as well as the Republic of Ireland and England. He spent 20 years of his career working with independent retailers, most recently as sales director for Supervalu and Centra in Northern Ireland, part of the Musgrave retail and wholesale group.

Victoria Lockie, head of retail at Nisa, said: “I’m excited to welcome Nigel to the team. He is a well-respected figure in the industry with a wealth of knowledge, particularly about the independent sector in Northern Ireland and a track record of working with independent retailers and helping them to grow their sales and profits.

“Nigel is a valuable addition to the Nisa team and I’m very much looking forward to working with him as he supports our Irish partners and helps to drive forward their businesses.”

Maxwell, who assumed his new role at the start of the year, said: “I’m really looking forward to working with the team at Nisa and our retail partners to continue to grow and develop the business. I can’t wait to get out to meet the retailers and build on the successful relationships that are the core of the Nisa business model.”