Award-winning snack maker, Burts, is introducing a brand-new, limited-edition flavour of Spicy Barbecue hand-cooked potato chips to its range for summer 2024. For a limited time only, the new flavour will be available to purchase via Amazon, as well as in independent shops, cafes, delis, and pubs.
As an emerging flavour in the hand-cooked snack category, industry research indicates that Spicy Barbeque is a popular choice among consumers, highlighting the need for new product development that is packed full of taste. The summer snack combines warm, spicy barbecue flavours with honey, reflecting Burts’ dedication to continually developing its product range to meet evolving consumer snacking trends.
Commenting on the new limited-edition flavour, Claire Wade, Head of Burts Sales from Burts Chips, said, “The launch of our brand-new Spicy Barbecue flavour coincides perfectly with the onset of summer, as the perfect snack to share amongst friends and family in the sun. We are passionate about continuously developing our product range, utilising our expertise to create a quality, limited-edition flavour with quality ingredients. We look forward to providing snack-lovers with a bold new flavour which helps them to discover Burts and a taste of the South West.”
As a Devon-based business, provenance is essential to Burts, who name the individual cook and potato farmer on the back of each pack. With the snack maker committed to supporting its surrounding community, every flavour of Spicy Barbecue potato chips uses potatoes from local potato growers based in the South West, such as Colwith Farm, Splattenridden Farm, New Rydon Farm, Hay Farm, and Treleathick Farm.
Made in small batches, with care, the limited-edition artisan snack is available in 40g and 150g formats. The new limited-edition Spicy Barbecue product is HFSS compliant, gluten free, vegetarian, and free from artificial flavours.