The Sunday Times’ cover price to increase by 30 per cent in Ireland from January

The Sunday Times, Ireland edition will change its cover price effective from Sunday 9th January 2022.

The cover price will increase by 30 cents from €3.40 to €3.70. Margin per copy will be 85 cents per copy. This represents a percentage margin of 25 pre cent. The Times has forecast this will deliver an extra €900k into retailers’ tills over the next 12 months.

With their editorial investment and the support of independent retailers, The Sunday Times remains the number one quality Sunday title in Ireland. They will continue to improve and promote the title extensively, so please help them to drive sales by displaying your supplies prominently.

There is a new barcode, therefore please make sure that your systems are updated for the price change from Sunday 9th  January 2022. Barcode below, for your information: