Vaping brand nzo Vape has announced a major foray into convenience sector, securing listing agreements with Nisa and Costcutter.
The brand’s premium range of products, including e-liquids and Pod Systems, will be available to purchase in the up to 3,500 nationwide distribution points of the two symbol groups from February.
The brand said it will be unveiling a hard marketing drive for the launch and will continue to invest to support retailers and partners throughout the year.
“Our rapid growth and distribution is the result of both our innovative product range and a collaborative partnership approach,” Irshad Kara, Director at nzo, commented.
“The market is becoming saturated with pod devices, so it is important that retail outlets stock a product range that is and always intends to be ahead of the curve and can increase revenue through increased market share.”
Kara added that their pod device is the only such product that appeals to both smokers and vapers with a unique proposition allowing unrivalled flavour choice whilst supporting a reduction in nicotine strength.
“As part of our commitment to Nisa and Costcutter we are investing in an aggressive stock distribution drive to get more products in hand. We are delighted to be partnering with Nisa and Costcutter and anticipate making a big impact with this launch,” he said.