Laila unveils rebrand

Surya Foods will be showcasing two of its top brands this week at IFE, London.

The premier UK trade event will take place at ExCeL London on 17-20 March, with over 1300 food and drink manufacturers participating.

A repeat exhibitor at the biennial event, Surya Food’s stand will feature its dry rice brand Laila Basmati, together with its leading Thai brand Flying Goose – among the world’s favourite Thai sriracha brands.

Laila Rice will highlight its major rebrand, unveiled last month, at the event. Sriracha Mayo Sauce, which recently secured an official Vegan seal from The Vegan Society, will occupy pride of place in the Flying Goose range.

Surya has recently upped its presence on the exhibition trail, taking its part on the world food stage at a series of leading, global food and drink events including Gulfood (Dubai), Anuga (Cologne), Sial (Paris) and the Food & Drink Expo (Birmingham).