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    Nisa’s charity sees record number and amount of donations in first quarter

    Southend Tamil Association has been a recent beneficiary of a MADL donation

    Nisa’s Making a Difference Locally (MADL) charity has seen a record first quarter in terms of the number of individual donations and total amount in the first quarter of 2021.

    Nisa retailers raised a total of £264,470 in 585 donations to support good causes, the most ever donated by retailers via MADL during a Q1 period and also the highest number of individual donations made.

    During March alone, 322 donations totalling £165,551 were made across the UK. The strong quarter follows a record month in December which saw MADL’s highest ever monthly total donated.

    “We’re delighted that Q1 was the highest ever first quarter we’ve had in terms of partner engagement and we hope the funds donated will make a real difference for the hundreds of small charities and local community groups to receive them so far this year,” said Kate Carroll, Nisa’s head of charity.

    “Many good causes are still struggling to fundraise due to nationwide restrictions but their services have never been more needed, and it’s been truly heart-warming to see how Nisa partners have really responded to the needs of their local communities.”

    Since its formation in 2008, Making a Difference Locally has raised over £12.6 million and supported charities and other good causes with over 13,000 donations.

    Making a Difference Locally also launched a second round of its Heart of the Community Awards initiative last week, which enables Nisa partners to nominate a local community project to receive funding of up to £5,000 and will see causes benefit from donations totalling £150,000.

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